Target Market Specialist

Job ID: 518737

Location: Nashville, TN

Regular/Temporary: Regular

External - Posting Description

Target Market Specialist - 518737

Organization: Economic Development

Department: Global Business

Work Location: Nashville, Tennessee

Relocation: Relocation benefits are offered for this position and will be aligned with federal travel regulations.

Posting Open: 08/24/2026

Posting Close: 08/30/2026 at 11:59 PM EST

Salary: Competitive

Must be willing and able to travel throughout the region.

POSITION PURPOSE:

Accountable for activities relating to TVA’s involvement with industrial development and power supply matters for prospective new or expanding industrial plants to encourage them to locate in the TVA region to make more efficient use of the TVA power system resources and attract new jobs and capital investment to the region. Incumbent works directly with General Manager, Marketing Development and Field Operations, and leaders of eight Regional Industrial Development Associations, state economic development agencies, site selection consultants, and private companies to help attract new investment.

PRINCIPAL ACCOUNTABILITIES:

Recruitment of industry to the TVA region; seen as expert in targeted industry sector, travel to targeted industry markets, interface and influence with top level industry leaders in those markets. Represents the TVA brand on a national and international level.

Project management, working as sole TVA point of contact for recruitment and retention business projects to and in the TVA region. External and internal broker of new investment to the TVA region, serves as a conduit for TVA services.

Relationship management within industry targets, including consultants and company executives.

Responsible for researching and compiling market analysis on targeted industries, helping create strategy around the recruitment of those industries.

Responsible for delivering and communicating information regarding TVA power supply, pricing, and other services that TVA offers to potential and current direct serve customers and local power companies’ potential and current customers.

Works directly with local, state and federal economic development professionals and leaders to promote the TVA region, create job growth, grow investment and increase load and revenue for TVA.

Accountable for providing prompt and accurate technical assistance to industrial and headquarter prospects and their representatives, as well as to regional, state, and local industrial development organizations The principal types of assistance involve information related to:

Site and building attributes

Power and other utility capacities

Incentives offered by TVA and allies

MINIMUM REQUIREMENTS:

Education – Bachelor’s degree in business, marketing, economic development or related field of study. A Master’s degree is preferred.

Experience – Minimum of 6 years of economic development experience and/ or sales and/or marketing experience.

Certification/License, etc - N/A

Knowledge/Skills/Abilities - Must have knowledge of industrial power contracts; knowledge of the majority of TVA’s business operations; knowledge of power distributor systems and attitudes relative to industrial development; and familiarity with industrial plant power requirements and economic factors involved in plant site selections. Must be able to provide technical assistance, primarily related to site selection and the Tennessee Valley attributes, to prospective industry, industrial development organizations, and consultants representing industrial clients, and assists local power companies. Candidate may be required to obtain and maintain a security clearance based on position / access requirements and essential job functions. Candidate will be required to travel.

Drug-Free Workplace

All TVA Non-Nuclear employees are covered by TVA's Federal Drug-Free Workplace Program Plan, in accordance with Executive Order 12564, Public Law 100-71 and the Mandatory Guidelines for Federal Workplace Drug Testing. Information regarding the Drug Free Workplace Program can be found at www.samhsa.gov/workplace. TVA Non-Nuclear employees in Testing Designated Positions, including those performing safety-sensitive duties are also subject to random drug testing. TVA Nuclear employees are subject to random alcohol and drug tests in accordance with 10 CFR Part 26 as mandated by the Nuclear Regulatory Commission (NRC).

How to Claim Vet Preference

If you are requesting to be considered as a preference-eligible veteran as outlined in the application process, you must submit your military documents before the posting close date indicated above. Be sure to include all supporting documentation: Form DD214 (member 2 or member 4 copy), a Veterans Disability Rating Letter from the VA (if applicable), and a completed form TVA 3595. If you will not get your DD214 until you are separated or retired, you can request a Statement of Service through your military personnel office. The Statement of Service must list your dates of military service, character of service, expected date of separation and any service-connected disability rating that you have been awarded from your branch of military service. Please submit your military documents each time you apply for a position.

How to Submit Documentation:

Upload documents in Step 7 of the application process.

Email documents to careers@tva.gov

More information about preference eligibility and a link to form TVA 3595, can be found at https://www.tva.gov/Careers/Claiming-Veteran-Preference. If you have a question about preference eligibility, please email Careers@tva.gov.