Freelance Senior Creative

Job title: Senior Creative

Reporting to: Creative Director

Based: London HQ

TEAM LEWIS is hiring for a Senior Creative to develop strong, insight-led ideas and high-quality creative across integrated campaigns. You will be a conceptual, hands-on creative who can take work from initial brief through to polished execution, collaborating closely with strategy, client teams, digital, social and production.

This is a great opportunity for a versatile senior creative who can generate standout campaign ideas, craft compelling messaging and bring a strong visual eye to work across multiple formats and channels.

About TEAM LEWIS

TEAM LEWIS is a global marketing agency that has moved from start-up to multi-national in a little over two decades. Its success is due to a combination of factors: its ability to read the future and prepare for it; leveraging cutting-edge AI; strategic thinkers delivering award-winning campaigns; expanding client relationships into new markets or services; and, above all, independence from outside investors. The practice, its people and its campaigns have won many awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact and Global Digital Excellence.

At the heart of our community is the TEAM LEWIS Foundation (TLF), a non-profit charitable entity. Since its launch in 2021, it has funded over 2,600 causes. It is one of the largest employee-directed philanthropies in the world. The TLF promotes a wide variety of social, cultural and environmental causes that benefit society. Community charities are championed by employees who, in addition to financial donations, volunteer their time and skills to maximise grant effectiveness. You can about the TEAM LEWIS Foundation here.

Key responsibilities

Creative & concepting

Develop compelling campaign concepts, creative platforms and big ideas from briefs, insights and strategy.

Lead the creative development of integrated campaigns across social, digital, web, film, print, experiential and PR.

Turn complex client challenges, including B2B and technology subjects, into clear, engaging and culturally relevant creative.

Present creative thinking clearly and confidently to internal teams and clients.

Bring a strong point of view to creative reviews, helping to elevate the quality and ambition of the studio’s output.

Stay curious about culture, platforms, technology and emerging formats, bringing fresh thinking and inspiration to the team.

Creative execution

Create high-quality copy and/or art direction across campaign messaging, social, paid advertising, web, landing pages, scripts, headlines, email, OOH, print and presentations.

Adapt creative approaches and tone of voice for different audiences, including B2B and B2C, while maintaining brand consistency and clarity.

Develop messaging frameworks, taglines, value propositions, campaign toolkits and content ideas where needed.

Art direct and provide clear creative direction for design, motion, video, photography and production partners.

Ensure all creative is accurate, polished, on-brand, accessible and aligned to client requirements.

Maintain a high level of craft and attention to detail across every stage of delivery.

Collaboration & delivery

Work closely with Creative Directors, strategists, client teams, project management and production to manage priorities and deliver work to deadline.

Collaborate with specialist designers, copywriters, motion artists, videographers and web teams to bring ideas to life.

Provide clear briefs, constructive feedback and direction to junior creatives and external partners where appropriate.

Participate in client meetings and workshops, helping to build confidence in TEAM LEWIS’ creative offering.

Respond positively to feedback, iterate quickly and balance creative ambition with practical delivery requirements.

Support new-business activity, including creative responses, pitch ideas and presentation development.

What we’re looking for

Proven experience as a Senior Creative, Senior Art Director, Senior Copywriter or integrated creative within an agency or strong in-house creative team.

A strong portfolio demonstrating exceptional conceptual thinking and polished execution across integrated campaigns.

Ability to lead creative work from initial idea through to delivery, while remaining hands-on.

Strong understanding of digital-first creative, particularly social, content and paid channels.

Experience creating work that can flex across different audiences, markets and formats.

Excellent attention to detail, organisational skills and ability to manage multiple projects at once.

Confident communicator who works well across disciplines and can present work with clarity and conviction.

A collaborative, proactive approach, with the ability to give and receive feedback constructively.

Desirable

Experience working on integrated campaigns spanning PR, social, paid, digital and content.

Experience working with technology, B2B, professional services, corporate or consumer brands.

Strong copywriting and/or art direction capability, with the ability to confidently contribute across both disciplines.

Motion, animation or basic video-editing skills.

Experience using Adobe Creative Suite and relevant creative tools.

An understanding of accessibility best practice in digital design and content.

Experience mentoring or supporting junior creative talent.

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.