Influencer Marketing Officer (UAE National)

Job Description

Support the delivery of Etihad Airways' global influencer marketing programme by managing creator partnerships, campaign execution, travel logistics and performance reporting. The role contributes to brand, destination and commercial objectives by identifying and activating relevant influencer partnerships, ensuring seamless campaign delivery and providing insights into campaign effectiveness across priority markets.

Coordinate Influencer marketing campaigns from planning and briefing through to execution, reporting and campaign close-out

Research, identify and evaluate influencers aligned with brand positioning, route priorities and campaign objectives

Develop and maintain strong relationships with influencers, talent managers, agencies and external partners

Negotiate deliverables, content rights, timelines and partnership agreements

Coordinate campaign logistics including flights, hotels, transfers, experiences and itineraries

Act as the primary point of contact for influencers throughout campaign delivery

Resolve operational, travel and campaign-related challenges in a timely and professional manner

Monitor content delivery and ensure compliance with brand guidelines and contractual requirements

Track campaign performance and prepare post-campaign reports against agreed KPIs

Conduct social listening, influencer intelligence and competitor analysis to identify trends and opportunities

Maintain campaign trackers, purchase orders and invoice processing

Support influencer events, familiarization trips and destination marketing initiatives

Qualifications

UAE National

Bachelor’s degree in marketing, Communications, Business Administration or related discipline

4 years' experience in influencer marketing, social media, creator partnerships or related marketing roles

Proven experience managing influencer campaigns from concept through to reporting

Strong understanding of Instagram, TikTok, YouTube and emerging social platforms

Experience coordinating travel logistics and external stakeholders

Strong negotiation, communication and relationship management skills

Advanced proficiency in Microsoft Excel and PowerPoint

Aviation, tourism, hospitality or travel industry experience is an advantage

Additional Information

Etihad Airways is more than the UAE’s national airline - we’re shaping the future of global aviation. From our hub in Abu Dhabi, we connect people across continents and cultures, while driving our “Journey 2030” ambition to double our fleet, our network and grow our people for a new era of excellence. Join us and become part of a vision where the world is your workplace and extraordinary experiences take flight.

To learn more visit www.etihad.com

Recruitment Fraud Alert

Beware of fraudulent job offers from individuals or organizations claiming to represent the Etihad group. We will never ask for personal information, bank details, or payment during the recruitment process. Interviews are conducted face-to-face or via video/telephone before any formal offer. If you are asked for money, please treat it as fraudulent.