T&T_Customer_M&C - Senior Consultant | Adobe Marketo | Mumbai

T&T_Customer_M&C - Senior Consultant | Adobe Marketo | Mumbai

Job requisition ID : 110156

Location: Mumbai

Entity: Deloitte Touche Tohmatsu India LLP

The team

Customer has to do much more than keep the wheels turning; it is the engine that drives functional excellence and the enabler of innovation and long-term growth. Learn more about: Customer

Key Responsibilities:

Setup, test, deploy, monitor, track reports on Marketo programs and campaigns for email, webinar, tradeshow, advertising, blog, social media, and website activities

Develop and implement strategy for ongoing control, maintenance and enhancement of marketing database process in the Marketo platform

Creating and building demand generation campaigns within Marketo

Communicating with clients to manage expectations, deliverables and modifications to their existing CRM and Marketo

Implementing all facets of the various platforms such as lead scoring, lead nurturing, automation, progressive profiling

Aware of all new technologies and vendor relationships to enhance campaign performance

Understand Customers Digital marketing and experience goals/objectives and recommend how Marketo can address the customer’s pain points.

Qualifications:

6+ Years of experience in Marketing Automation solutions

Marketo Expert Certification compulsory & required

Strong program development and management skills

Knowledge of enterprise systems, Marketing Automation, CRM, and ERP;

Experience with Salesforce.com is a plus

Self-motivated and self-managed - capable of multi-tasking and accepting change both in tasks and schedule

Soft Skills:

Strong documentation, presentation and communication skills

Ability to build relationships through objective communication

Ability to work with people from different backgrounds – digital, web-dev, creative, strategy and architecture

Self-motivated, enthusiastic, strong interpersonal skills and a good team player.

6+ years of customer marketing, demand generation, and/or other relevant marketing

Experience successfully working in fast –paced environment with minimal guidance

Flexible, can-do attitude, with ability to learn and thrive in highly dynamic environment

6+ years of experience in campaign operations using Adobe Marketo, supporting B2B/B2C marketing efforts

Location and way of working:

Base location: Mumbai

Education: Professional Qualification - B.E./B.Tech/MCA/MBA/MS

This profile involves occasional travelling to client locations.

Hybrid is our default way of working. Each domain has customized the hybrid approach to their unique needs.