Marketing Manager

VACANCY – MARKETING MANAGERPERFUME & FRAGRANCE INDUSTRY

Location: UAE Industry: Perfume / Fragrance Position: Marketing Manager Language: Arabic & English

We are looking for a highly experienced and results-driven Marketing Manager to lead the marketing, branding, digital presence and market-growth activities for our perfume and fragrance business.

The ideal candidate must have strong knowledge of perfume/fragrance marketing, GCC markets, digital marketing, social media and modern marketing technologies.

MANDATORY REQUIREMENTS

MBA or Bachelor's/Master's Degree in Marketing, Business Administration or a Marketing-related field – MANDATORY.

Arabic Speaker – MANDATORY.

GCC Marketing Experience – MANDATORY.

Minimum 5+ years of proven marketing experience, preferably in perfume, fragrance, cosmetics, beauty or luxury consumer goods.

Strong knowledge of perfume and fragrance marketing – MANDATORY.

Strong digital marketing knowledge – MANDATORY.

Strong social media marketing knowledge – MANDATORY.

Strong knowledge of Instagram, TikTok, Facebook, YouTube, Google Ads and other digital platforms.

Strong understanding of SEO, SEM, content marketing, paid advertising, analytics and e-commerce marketing.

Strong technological knowledge in modern marketing tools, platforms and technologies – MANDATORY.

Experience with marketing automation, CRM systems, analytics tools, AI-powered marketing tools and digital campaign management is highly preferred.

Strong understanding of GCC consumer behavior and perfume/fragrance market trends.

Marketing Portfolio – MANDATORY.

KEY RESPONSIBILITIES

Develop and execute complete marketing strategies for perfume and fragrance brands.

Build and strengthen the company's brand presence across the UAE and GCC.

Plan and execute perfume launches, seasonal campaigns and promotional campaigns.

Lead digital marketing and social media strategies.

Manage paid advertising campaigns and optimize performance and ROI.

Develop and manage influencer/KOL marketing campaigns.

Manage content strategy for Arabic and English audiences.

Analyze customer behavior, campaign performance, website traffic, leads and conversions.

Use modern marketing technologies and analytics tools to improve marketing performance.

Coordinate photography, video production, creative campaigns and digital content.

Develop e-commerce marketing strategies to increase online sales.

Research GCC perfume market trends, competitors and customer preferences.

Manage marketing agencies, influencers, creative teams and technology partners.

Prepare marketing budgets, KPIs and performance reports.

Identify new digital and commercial opportunities across the GCC.

Work closely with sales, retail and e-commerce teams to achieve business targets.

TECHNOLOGY & DIGITAL SKILLS

The candidate must demonstrate strong practical knowledge of:

Digital Marketing

Social Media Marketing

SEO / SEM

Google Ads

Meta Ads

TikTok Marketing

Social Media Analytics

Google Analytics

E-commerce Marketing

CRM & Marketing Automation

Email / WhatsApp Marketing

Content Management Systems

AI-powered marketing tools

Marketing analytics and performance reporting

Influencer/KOL marketing platforms

MARKETING PORTFOLIO – MANDATORY

Applicants MUST submit a professional marketing portfolio along with their CV.

The portfolio should demonstrate previous work, including where applicable:

Perfume/fragrance marketing campaigns

Brand-building campaigns

Product launches

Digital marketing campaigns

Social media campaigns

Influencer/KOL campaigns

Paid advertising campaigns

Content and creative work

E-commerce campaigns

Campaign performance and measurable results

Applications without a CV AND professional marketing portfolio will NOT be considered.

CANDIDATE PROFILE

We are looking for a candidate who is:

Strategic + Creative + Commercial + Digital + Technology-Savvy

The successful candidate must be capable of combining traditional brand marketing with modern digital, social media, e-commerce and technology-driven marketing to grow the perfume business across the UAE and GCC.

Pay: AED8,000.00 - AED10,000.00 per month

Work Location: In person