Product Manager, Digital Marketing Enablement

IXL Learning, developer of personalized learning products used by millions of people globally, seeks a Product Manager for IXL’s digital marketing platform. In this role, you will design a data pipeline to supply our marketing teams with the data they need to drive multi-channel digital marketing initiatives that power our strategic business goals and operational needs.

This position requires you to be in our San Mateo, CA, headquarters office.

WHAT YOU'LL BE DOING

Develop a strategic understanding of IXL’s digital marketing efforts and how they’re critical to our business

Collaborate with our digital marketing and email marketing teams to better reach and connect with current and prospective customer

Dig into our data - deeply understand what data is available and how it’s organized to enable impactful targeted and differentiated marketing

Design simple, elegant, and robust solutions that address business needs and align with broader business strategy; provide detailed written specifications for each solution

Help define our approach to address issues and opportunities, focusing on effective integrations with other systems - creating new functionality and enhancing and scaling current functionality

Design data stores and pipelines that optimize digital marketing performance and efficiency, and enable rapid experimentation

Work with engineering to build and deploy a robust data pipeline that supports digital marketing operations

WHAT WE'RE LOOKING FOR

Bachelor’s or Master’s degree in STEM or a related field

5+ years of experience in product management

Experience focused on multi-channel digital marketing enablement is preferred, with an emphasis on email marketing

Knowledge of databases and SQL

Understanding of data pipeline architecture and best practices

Strong communication skills

Independent and highly motivated, with a resourceful, “figure-it-out” approach

Extremely strong analytical skills - able to provide high quality, efficient, creative solutions to complex problems

Curiosity, open-mindedness, and an unfailingly positive attitude

The base salary range for this full-time position is $130,000 to $180,000 + equity + benefits. Our pay ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire pay for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

ABOUT IXL LEARNING

IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:

1 in 4 students in the United States uses IXL.com

Rosetta Stone provides an immersive learning experience for 25 languages

Wyzant is the nation's largest community of tutors, covering 300+ subjects

Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources

Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.