Sr Product Marketing Manager, GTM

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword - it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

At Salesforce, our Product Marketers craft inspirational stories and deliver groundbreaking product demos to people around the world. We develop product messaging and positioning, campaigns, go-to-market programs, sales plays, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates interest, sales pipeline, and ultimately, new customers.

Role Description:

We are looking for a self-starting, team-orientated, and passionate Product Marketing Manager to join our team focused on GTM strategy and execution. You will be a product and marketing expert, translating the needs of customers and sellers across marketing, sales enablement, product, and field teams. You will own a wide variety of initiatives that support pipeline generation and help drive deals to close. The ideal candidate will have a passion for navigating ambiguity, driving clarity, and influencing strategy.

Responsibilities

Be the product Go-To-Market expert for stakeholders across product, marketing, and distribution for the specific product line that you represent

Develop succinct and effective sales training materials (demos, training, FAQs, etc.), making it easy for non-technical sales to understand our complete suite technology.

Align to named global distribution leaders to drive marketing and sales alignment, sales programs, and pipeline generation

Define and build repeatable demos, sales plays, competitive programs, and create high-quality content, while aligning to supporting marketing campaigns

Own key sales communications and updates

Create, recruit, and produce content for Salesforce events such as World Tours, Dreamforce, webinars, and 3rd party events

Required Skills:

7 years of Product Marketing, Solution Engineering, Sales, or Go-To-Market background

Expertise in Salesforce products and/or other SaaS and B2B technology platforms

Hands-on experience building a range of marketing assets, including compelling sales plays and enablement materials, succinct slide pitch-decks, demo videos, and event/webinar content.

Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics.

Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment.

Ability to establish good working relationships with cross-functional teams and align with global stakeholders

Strong collaboration skills with a willingness to drive hands-on tactical execution

Strong communication skills, both written and verbal

Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)

Confidently deliver presentations to audiences of all sizes

Ability to confidently pick up and lead new projects even in the face of ambiguity

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what’s possible - for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form .

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.