Business Development Director

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.

Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.

The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.

The Senior Account Executive (Acquire) is a high-impact sales role focused exclusively on acquiring net new advertisers to The Trade Desk platform. You will be responsible for identifying, engaging, and closing new brand relationships, owning the full sales cycle from initial outreach through first scaled investment.

This is an opportunity for a driven, strategic seller who thrives on building pipeline, winning new logos, and establishing long-term partnerships with leading brands and agencies.

What You’ll Do:

Drive net new business acquisition, generating and closing opportunities with brands not currently working with The Trade Desk

Own the full sales cycle, from prospecting and discovery through pitch, negotiation, and execution of commercial agreements

Proactively prospect and build pipeline through targeted outreach, industry engagement, and strategic account planning

Lead value-driven discovery conversations to understand client objectives and align solutions to business outcomes

Present and demonstrate The Trade Desk platform, articulating differentiated value and driving client confidence

Build relationships with senior decision-makers, including C-level stakeholders across brands and agencies

Develop and execute winning strategies for competitive opportunities, including RFP responses and new business pitches

Negotiate and close new agreements, including MSAs, initial spend commitments, and long-term partnerships

Collaborate cross-functionally with Client Services, Trading, Marketing, Product, and other teams to ensure successful onboarding and early campaign success

Maintain a disciplined approach to pipeline management and forecasting, with clear visibility into new business performance

Leverage market insights and competitive intelligence to strengthen positioning and improve win rates

Who You Are:

6–8+ years of experience in digital media or ad tech sales, with a strong emphasis on net new business development

Demonstrated success in a quota-carrying, acquisition-focused role, consistently exceeding new business targets

Experience selling programmatic or advertising technology solutions (DSP experience strongly preferred)

Proven ability to prospect, build pipeline, and close high-value deals from scratch

Strong executive presence and ability to influence senior stakeholders, including C-level decision-makers

Skilled in managing complex sales cycles, including negotiation and contract processes

Highly strategic and analytical, with strong commercial and problem-solving skills

Established network within brands or agencies is a plus

Self-motivated and driven, with a hunter mentality and bias toward action

Naturally curious, collaborative, and energized by building something from the ground up

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