AI Native Content Strategist
Skills
About the role
Who We Are
Building the AI-first frontier enterprise.
We are a global technology consultancy with a trademarked, AI-first approach - Gen-e2. It redefines how enterprises build digital products and transform their organizations with AI. We do the right thing, and we do it right. We're proud to be a World Economic Forum New Champion, and a B Corp-certified company.
We are small enough to care locally, big enough to deliver globally (10 countries, 450+ experts from 50+ nationalities)
We are becoming an agentic organization, adopting the AI-native operating model we bring to our clients.
We are robust and resilient (100% independent, 0 debt, founded 2009)
We are AI-native professionals who invest in what we believe and work as a collective intelligence
We are positive, courageous and deliver at the leading edge.
Your Role
As a Lead Content Ops & Conversational AI, you will define and scale the Content Operations practice, transforming content into a strategic, reusable, and AI-powered infrastructure across all customer touchpoints.
Define and implement the Content Ops model, including governance, voice & tone frameworks, and content standards
Design and scale omnichannel conversational systems (chatbots, voice, messaging, email, in-product experiences)
Build and manage modular, reusable conversational flows aligned with user journeys and business goals
Establish semantic QA frameworks to ensure consistency, accuracy, and brand alignment across channels
Design and optimize end-to-end content workflows, integrating Product, Marketing, CX, and Engineering
Define and manage tooling architecture, including conversational platforms and content automation tools
Leverage AI/NLP and LLMs to design, generate, and optimize conversational experiences
Train, fine-tune, and evaluate language models and conversational systems
Integrate platforms such as Voiceflow, Dialogflow, Rasa, ChatGPT, Braze, Twilio, Sendgrid
Define and track OKRs and KPIs, including comprehension rates, resolution rates, engagement, and conversion
Drive content personalization and automation strategies at scale
Act as a strategic bridge between Product, Marketing, Data, and Engineering teams
Influence stakeholders and scale adoption of Content Ops practices across the organization
Who You Are
Proven experience in Content Ops, Conversational Design, or CX/UX Writing at scale
Strong experience designing conversational experiences across multiple channels
Hands-on experience with NLP, LLMs, or AI-driven content systems
Experience with conversational tools such as Voiceflow, Dialogflow, Rasa, or similar
Familiarity with CRM/engagement platforms (Braze, Twilio, Sendgrid)
Strong understanding of content lifecycle, governance, and modular content systems
Experience defining voice & tone systems and content guidelines
Soft Skills
Strong strategic communication and storytelling mindset
High level of empathy and user-centric thinking
Ability to facilitate cross-functional collaboration
Strong systems thinking applied to content ecosystems
Comfortable making decisions in complex and ambiguous environments
AI-Native Engineering (Core Expectation)
Use Generative AI coding tools (e.g., GitHub Copilot, Cursor) as a first-class engineering assistant for:
Code scaffolding and refactoring
Code generation and optimisation
Test-cases and documentation generation
Build applications through AI-driven development practices, including:
AI-assisted debugging and troubleshooting
Intelligent code completion and pattern recognition
Automated documentation generation
Apply prompt engineering best practices for reliable, repeatable engineering outcomes.
Validate GenAI output (determinism checks, guardrails, fallback logic).
More About PALO IT
Our clients include some of the world’s most successful companies. We collaborate with leading enterprises, next-generation businesses and frontier partners, shaping what comes next, helping them scale AI and solve complex business and technology challenges.
What We Offer
Stimulating working environments
Unique career path
International mobility
Internal R&D projects (including Gen-e2)
Knowledge sharing
Personalized training via PALO IT Academy
Entrepreneurship & intrapreneurship
For more on our team culture and benefits, check out our careers page.
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