Creative Strategist (Paid Social) for a US Marketing Agency (Remote)
Skills
About the role
About Paired
Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent!
We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.
Our client
They run like a high-performance sports team.
No fluff. No bloated teams.
We win through clarity, creative firepower, and relentless testing.
As their Creative Strategist, you’ll lead the creative direction for some of the fastest-scaling eCom brands across TikTok and Meta. You’ll own the strategy, direct the content team, and obsess over what works (and what doesn’t).
What We're Looking For
You get what makes people stop scrolling.
You know how to turn a product into a story, a story into a hook, and a hook into revenue.
You are the missing link between performance and creativity.
If you’re obsessed with ads, culture, performance data, and crafting thumb-stopping creative that actually sells, you might just be the one we’re looking for.
What Will You Do
Lead creative strategy across Meta & TikTok campaigns
Turn product insights into winning hooks, angles & ad scripts
Work closely with editors & designers to bring ideas to life
Analyze performance data to inform next-gen creatives
Spot trends early & translate them into scroll-stopping ideas
Own the creative feedback loop across accounts
Manage and mentor a lean team of editors and creators
Ensure all creatives align with brand, performance & platform requirements
Keep clients looped in without drowning them in noise
Requirements
You’ve worked in a creative strategy role at a performance agency or eCom brand
You understand UGC, social-first content, and how to drive conversions with creative
You’re fluent in Meta & TikTok ad mechanics - and why they differ
You think in hooks, first seconds, and messaging frameworks
You can break down results & back your ideas with data
You’ve led content production teams and thrive on collaboration
You know your way around Premiere Pro (or can speak editor language fluently)
You’ve got copy chops - even if you’re not a full-time writer
You can confidently manage timelines, feedback loops, and team workflows
What you'll bring to the table
A proven understanding of consumer psychology + viral content
A feel for digital culture and emerging social trends
Strategic leadership and clear communication with both team & clients
A bias for action. You don’t wait for permission to improve something
Organization skills that make others jealous
A mindset of excellence - not perfection, but constant growth
Benefits
A high-performance team culture - no fluff, just results
Remote work freedom + flexible hours
Competitive salary + bonus potential tied to performance
Support for education (books, courses, training)
A seat on a winning team where your creative strategy directly impacts the scoreboard
Real career growth in a fast-scaling agency
Questions about this role
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