Data and Insights Expert

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Teamwork makes dreams work. You will join the data & Insights team. We are a passionate and talented bunch of people who love diversity and welcome initiative. Our mission is to deliver actionable insights for our clients to improve their media and communication strategies. To assure our ambitious goals, we have access to tons of data. We provide smart analysis and great visualisations by using advanced data science and state of the art dashboarding. We believe everything is possible as long as you really want it, and we are proud to have some of the best data scientists, analysts and researchers in our ranks locally as internationally.

About the Role

A clear career path. After a clear training program, you should be able to perform the broad spectre of analysis that help our client managers to improve their clients’ strategies by using all data available. You will have access to Belgians’ finest media research as well as international trend research that you will be able to access via specific sector related media software. You will assist the team in conducting GroupM’s proprietary data solutions to improve the campaign effectiveness of our clients.

Responsibilities

Media effectiveness research

Creative assessment

Media trend research

Assist in developing appropriate methodologies

Make right analysis and reporting

Present to our clients

Use declarative and behavioural data as well as neuroscience

Assess the data with greatest confidence

Be entrepreneurial with data and projects

Required Skills

Great problem-solving skills

Service minded by nature with a good twist of assertiveness

Love analysing data

Analytical and mathematical skills

Proficient in Microsoft Office

Excellent knowledge of SPSS

Ability to combine analytical skills with conceptual thinking

Fluent in French, Dutch and English (or at least over time)

Great team player and strong communicator (written and verbal)

What's in it for you?

A competitive salary package that reflects your expertise and commitment.

Attractive extra-legal benefits that give your professional and personal life that little extra.

Extensive learning and development opportunities, ensuring continuous growth in both your career and personal development.

An inspiring, dynamic, and above all enjoyable company culture where recognition and team spirit are central — located at the WPP Campus in Brussels North.

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