Associate, SEO

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Title: Associate, SEO

Reports To: Associate Vice President, SEO

Function: Media Management & Delivery

Location: Hong Kong

Role Summary and Impact

WPP Media Hong Kong is seeking a motivated and detail-oriented Associate, SEO to join our team. Reporting to the Associate Vice President, SEO, you will be supporting the team in planning, implementing, and maintaining content marketing, technical, and SEO strategies for our clients.

Core Responsibilities:

Analysis & Implementation: Dive headfirst into exciting SEO projects for our clients, where you'll get to uncover keyword trends, analyze website performance, and put those strategies into action.

Technology & Tool Utilization: Harness the power of cutting-edge SEO and AI tools to craft winning SEO strategies for a roster of high-profile clients.

Market Intelligence: Keep your finger on the pulse of the latest SEO and industry trends and share these insights with your team.

Process & Platform Mastery: Gain a comprehensive understanding of and master team workflows, client SEO requirements, and the operational aspects of key SEO platforms (e.g., Google Analytics, Search Console, SEMrush, Ahrefs). Support the implementation and execution of the upcoming GSO developments.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Required Skills & Experience:

1 year of relevant experience in SEO or digital marketing. Fresh Graduates are welcome.

Strong analytical skills and an ability to understand and analyze large volumes of data.

Strong communication skills with an ability to interpret and manage client requests.

Excellent attention to detail and resourcefulness.

A passion for SEO and an eagerness to learn new industry trends.

Fluency in English and Cantonese is highly preferred.

Desired Skills & Experience:

Prior experience in SEO, CRO/UX, or Content Marketing and knowledge of web technologies such as HTML, CSS, JavaScript, or SQL is a plus.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require flexibility, please discuss this with the hiring team during the interview process.

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