Associate - Planning

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Impact and Summary

This role is within Wavemaker, a leading brand within WPP Media, where you will be instrumental in positively provoking growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.

Measures of Success:

In 3 months:

Master key industry and proprietary tools, systems, and planning frameworks.

Understand client businesses, reporting requirements, and the local media landscape.

Support the team and begin building client and internal relationships.

In 6 Months:

Analyze and interpret media data confidently.

Present strategies clearly to clients and stakeholders.

Track and report campaign performance effectively.

In 12 Months:

Independently manage campaigns and provide strategic recommendations.

Become the go-to person for clients on day-to-day media planning needs.

Build strong relationships with clients, suppliers, and internal teams.

Key Responsibilities

Deliver strategic communication plans and media recommendations to business issues and brand challenges based on clear understanding of client’s brief backed with data and insights

Recommends media platforms and investment level based on objective and strategic directions

Monitor and analyze brand, market, and competitive activity.

Use industry tools (e.g., Google Analytics, 3D, proprietary systems) to optimize plans and performance.

Manage campaign budgets, timelines, and reporting across platforms.

Collaborate with internal units and external partners for smooth campaign execution.

Identify and propose innovative media solutions that address business needs.

Support new business pitches with insights, prototypes, and optimization ideas.

Prepare and present category and brand reviews to client teams

Engage with clients on day-to-day requirements with guidance of Planning leads

Manage brand’s media budget (annual, monthly and per campaign budget)

Deliver complete, accurate and timely reports and requirements

Skills and Experience

Education

•Bachelor's degree is required preferablyin CommunicationArts/Advertising/Marketing

Work Experience

•This post is open to Fresh Graduates. 1-2year's work experience in a media function is a plus.

Required Competencies: (Knowledge, Skills and Attitude)

• Strong English verbal and written communication skills

• MS Office Skills (Excel and PowerPoint)

• Excellent number skills

• Strong analytical skills

• Willingness to learn

• Ability to manage multiple work assignments

• Aggressive, articulate, strong leadership qualities

• Team player

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted. #LI-Promoted

Please read our Privacy Notice for more information on how we process the information you provide.