Trade Marketing Manager - Category & Revenue Growth
About the role
Introduction:
About us
At PharmaCare, we are dedicated to enriching people's lives through improved health and wellness. As an Australian born and built success story we are proud of our heritage and remain a 100% Australian owned and family operated business. We have built on our success at home and now have sales and marketing operations around the globe, where we sell and market our well-known and trusted brands.
Our success comes from our performance led culture, and we want our people to succeed. We encourage ownership and integrity with an entrepreneurial flair. Based on the Northern Beaches we live the life we promote.
This is more than a job, it’s a chance to be part of something bigger. At PharmaCare, your career can grow alongside brands that are trusted by millions.
Description:
About the role
Acting as the Category Lead for Active Wellness and Personal Care, this role partners closely with Marketing and Sales to develop and embed Revenue Growth Management strategies (price, pack and promotional investment) and govern their implementation into market.
The role will develop category insights and strategies to identify growth opportunities and ensure those recomendations are converted into commercial plans that are disciplined, aligned and excuted, supporting customer engagement and the critical range review processes.
This position is a trusted commercial insights partner responsible for translating data into strategic recommendations through tools, frameworks and best practice that drive customer team performance, strengthens customer relationships, and category growth opportunities.
The key responsibilities include:
Revenue Growth Management
Identify revenue, margin and market share opportunities through optimised pricing, packs and trade investment.
Lead development of channel playbooks to ensure customer strategies support long-term category and channel growth objectives.
Own the governance of portfolio price strategies and execution CPI price actions into customers.
Category Strategy & Growth Planning
Lead category deep-dives and opportunity assessments to identify growth opportunities and emerging trends.
Deliver forecasts and actionable strategies for annual brand and sales planning and customer engagment meetings.
Trade Investment Excellence
Drive best-practice promotional planning processes through our Trade Promotion Management Tool and other commercial planning tools.
Deliver promotional effectiveness reviews and recommendations.
Establish governance frameworks for trade investment management and return on investment.
Commercial Analytics and Insights
Influence commercial decisions through robust analysis and insights.
Ability to translate complex analysis into compelling business stories.
Manage syndicated data sources and commercial reporting tools.
Skills and Experiences:
About you
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You have exceptional analytical skills and a passion for sharing insights, leveraging strong modelling, forecasting and reporting capabilities to deliver meaningful commercial recommendations.
Strong understanding of FMCG sales, category management, and revenue growth management and customer marketing principles.
Exceptional attention to detail and data accuracy.
Commercially curious with a focus on continuous improvement.
Stakeholder management and cross fucntional collaboration.
Strong presentation and communication skills.
Culture
People enjoy working at PharmaCare because they can improve people’s lives through health and wellness, feel proud to represent our trusted Australian-owned brands, and grow their careers in a down-to-earth, collaborative team that celebrates wins together.
Extras we know you will love
On-site 3 level gym with dedicated personal trainers and daily classes
Full time barista with free coffee and free smoothies
Generous monthly product allowance to support your health and wellbeing
Paid parental leave, subsidised private health
Salary continuance and TPD insurances fully paid
Flexible start and finish times
Onsite parking
Employee assistance/wellbeing initiatives
Ongoing training and development programs
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