Marketing Executive
About the role
Job Summary
We are seeking a proactive and creative Marketing Executive to support the planning and execution of marketing initiatives for our construction and real estate projects. The ideal candidate should have 1–2 years of experience in the construction or real estate industry and possess hands-on knowledge of digital marketing, lead generation, branding, and promotional activities.
Key Responsibilities
Execute marketing campaigns to promote residential, commercial, or construction projects.
Assist in planning and implementing digital marketing campaigns across Google, Facebook, Instagram, LinkedIn, and other online platforms.
Coordinate with advertising agencies, graphic designers, and media partners for marketing activities.
Generate and monitor marketing leads, ensuring timely follow-up with the sales and pre-sales teams.
Manage and update the company website, social media pages, and online listings.
Prepare marketing materials such as brochures, flyers, presentations, banners, and project profiles.
Coordinate site visit campaigns, exhibitions, property expos, and promotional events.
Conduct market research and competitor analysis to identify industry trends and business opportunities.
Track campaign performance and prepare weekly and monthly marketing reports.
Ensure consistent brand messaging across all online and offline marketing channels.
Maintain marketing databases, CRM records, and customer engagement reports.
Required Qualifications
Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
1–2 years of experience in marketing within the construction or real estate industry.
Basic knowledge of digital marketing, SEO, SEM, social media marketing, and online lead generation.
Familiarity with CRM software and MS Office applications.
Experience with Google Ads, Meta Business Suite, or similar digital marketing platforms is an advantage.
Preferred Skills
Strong communication and interpersonal skills.
Good organizational and time management abilities.
Creative thinking with attention to detail.
Ability to coordinate with multiple stakeholders and vendors.
Analytical mindset with basic reporting and data interpretation skills.
Self-motivated and capable of working in a fast-paced environment.
Pay: ₹18,000.00 - ₹20,000.00 per month
Work Location: In person
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