Outbound Sales Team Lead

Outbound Sales Team Lead – Cologne

Location: Cologne, Germany | Team: EU GTM – Sales | Type: Full-time, Office-first

Team description

Our New Markets Sales team is responsible for launching and scaling SumUp's commercial presence in new territories across Europe — and Switzerland is our next big focus. This role sits at the heart of that expansion: you'll be based in our Cologne office, leading a team of outbound Sales Representatives who sell remotely into the Swiss market across all language regions. It's a genuine build opportunity — you'll help shape the team from the ground up, define how we go to market in Switzerland, and set the standard for how we sell, coach, and grow in a brand new territory.

What you'll do

Lead and coach a growing team of outbound Sales Representatives selling remotely into the Swiss market, running weekly pipeline reviews, one-to-ones, and performance conversations

Refine the outbound sales strategy for Switzerland — including sequencing, messaging for our ideal customer profile, account sourcing, and territory mapping across CH language regions

Support direct reports in client and prospect meetings, helping them close deals and develop their commercial skills

Use sales data and metrics to track individual and team performance, and report results clearly to senior leadership

Play an active role in hiring and onboarding new Sales Representatives as the team scales through 2026

Use AI-assisted sales tools to support the team's outbound workflows and improve execution efficiency

You'll be great for this role if…

Experience managing a sales team, with the ability to coach, motivate, and hold people accountable to clear targets

Strong background in a closing sales role as an individual contributor, with a track record of consistently hitting or exceeding targets

Solid understanding of outbound sales processes, including sequencing, prospecting, and pipeline management

Fluency in German and English is essential; French and/or Italian is a strong plus given the multilingual nature of the Swiss market

Comfort working with outbound sales tools such as Gong, Lusha, Sales Navigator, Outreach, or Pipedrive

Nice to have:

Experience in the payments or fintech industry

Familiarity with the Swiss market or experience selling into multilingual territories

Why you should join SumUp

🌎 Opportunity to work in a truly global, multicultural team from our open, vibrant Cologne office, located in the heart of the city. This involves an office-first setup 🌈 Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced 🚀 Enrolment onto our Virtual Stock Option programme: you will own a stake in SumUp's future success 📚 A dedicated annual L&D budget of €2000 for your individual development, which can be used to attend conferences and/or advance your career through further education 🏖 Generous time off: enjoy 28 days of paid leave plus public holidays and special leave days 🚗 Commute made easy: subsidised mobility options like discounted transport tickets or bike leasing 💪 Stay active: access to fitness via Urban Sports Club, mostly covered by SumUp 💰 Financial health: a corporate pension scheme with SumUp contributing an extra 20% on top of your contribution 🎁 Employee perks: get discounts across products and services via our Corporate Benefits platform 🌴 Break4me: 1-month sabbatical after 3 years of service 🔗 Referral Bonus: earn additional rewards by referring talented individuals to join the SumUp team

About SumUp

Be empowered to do more that matters.

At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 37 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.

Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.

Job Application Tip

We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.