SALES REPRESENTATIVE

BIC

Bari, ITunknownPosted Jul 23, 2026
Posting intelligenceActively listedReposted 19×, possible evergreen/ghost posting

Skills

excel

About the role

Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways.

Our culture encourages a "roll up your sleeves and get the job done" mindset, ensuring self-starters, problem solvers, and innovative thinkers can truly thrive. At BIC World, you are empowered to take ownership of your career and use your unique perspective to make a meaningful, global impact on our mission.

As a Sales Representative in Puglia, Calabria, and Basilicata, your main responsibilities will be:

Visit a clearly defined number of stores within a specific sales area in order to develop the market share of BIC products, for Stationery category

Focus on establishing working relationships with existing customers and develop the distribution of BIC products in line with the BIC sales policy;

Ensure future business through constant and complete prospecting within the sales area;

Optimize our product visibility on the shelves and improve the general presentation of the BIC brand in order to increase sales;

Increase BIC share of space and visibility during promotional events

Process orders through Siebel(Xtel) for permanent ranges and promotional offers;

Manage shelf presentation (clean and well-presented BIC products);

Introduce new products and negotiate features in customer catalogues & promotional flyers wherever possible and in the case such agreements are not centralized;

Promote and take orders directly on the permanent assortments and special promotions/seasonal campaigns (BTS);

Monitor retail prices and price labeling in the stores;

Manage the COOP budget per customer and ensure maximum optimization of the budget (in that case that this is not done by the Key Account or Regional Account);

As product specialist, advise local buyers and store/shelf managers about our assortments, market figures and trends, competitors, etc. and provide them with professional support on their category development;

Communicate constantly with colleagues in other departments such as Marketing & Customer Service(BDM): be alert to changes in the local market and signals coming from end users, customers and buyers and competitor activities;

Work directly from home following a personal routing plan in line with the cycle planner as agreed with the line manager and based on the “BIC Italy Field Sales Model” (= minimum number of visits per day, mention individual agreed targets; weekly planning system and daily reporting method through Xtel);

Ensure 5 days out of 5 full time presence on the field (except for meeting, administrative, training days);

Report directly to the Regional Sales Manager(FSM), inform him/her about your activities, results and experiences on the field

Qualifications:

University Degree

Good English

At least 1 year of experience in Sales - FMCG Companies

Driving License

Travel Availability: 5 days per week

Pc skills (outlook, excel, word)

Team Spirit and Drive for results

BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.

Questions about this role

Click "Apply with AI Applyd" above. We auto-fill the application from your resume and answer screening questions in seconds. No copy and paste, no juggling tabs.

Compensation for Sales roles in Italy varies widely by seniority, employer size, and remote vs onsite arrangement. Check the salary range on this listing when published, or browse our Sales hub for Italy medians across recent openings.

Most applications complete in under 90 seconds. You can track the status in your dashboard and watch the screenshot proof land the moment the application submits.

AI Applyd supports Greenhouse, Lever, Ashby, Workday, iCIMS, SmartRecruiters, Personio, Teamtailor and other major ATS platforms. If we can submit through the platform, we do.

Want AI Applyd to auto-apply to roles like this?

We tailor your resume per posting, fill the forms, and track replies for you.