Field Sales Executive — Hyderabad
About the role
Field Sales Executive - Hyderabad
Location: Hyderabad, Telangana (field-based; travel across the city and nearby areas)
Employment Type: Full-time
Experience: 1–4 years in field sales / FMCG or pet-industry distribution preferred
Compensation: Fixed salary + travel allowance + performance incentives
Reports To: Sales Lead, Bengaluru (HQ)
About Follow The Tail
Follow The Tail is a Bengaluru-based premium dog treats brand. Our functional treats, biscuits, and training bites are vet formulated, made with human-grade ingredients, slow baked, lab tested, and free of maida, soy, added sugar, and artificial preservatives. We sell D2C through followthetail.store and through a growing network of pet stores, clinics, and events - and we are now expanding our retail presence in Hyderabad.
The Role
You will be our face in Hyderabad - opening new retail accounts (pet shops, vet clinics, groomers, boarding facilities), servicing existing ones, and representing the brand at pet events. You own the city: pipeline, relationships, orders, and market feedback.
Key Responsibilities
New business: Identify, pitch, and onboard pet stores, veterinary clinics, grooming salons, and boarding centres as retail partners
Account servicing: Visit accounts on a planned beat, take repeat orders, manage merchandising and shelf placement, and ensure stock freshness
Targets: Meet monthly targets for new accounts, order value, and product-range penetration
Events: Represent Follow The Tail at pet events, exhibitions, and adoption drives in and around Hyderabad
Product advocacy: Educate store staff and vets on functional benefits (immunity, skin & coat, antioxidant) and lab-tested quality - our key differentiators
Operations: Coordinate with HQ on dispatches, payments collection, and returns; maintain accurate records of visits and orders (CRM/WhatsApp reporting)
Market intelligence: Report competitor activity, pricing, and retailer feedback to shape product and trade decisions
What We're Looking For
1–4 years of field sales experience; FMCG, pet care, or pharma channel sales is a strong plus
Fluent in Telugu and Hindi; working English for reporting and HQ coordination
Knows Hyderabad well and owns a two-wheeler with a valid driving licence
Comfortable with target-driven work, daily field visits, and independent city-level ownership
Basic smartphone skills - orders, payments, reporting via apps and WhatsApp
Genuine love for dogs and comfort interacting with pets and pet parents
Nice to Have
Existing relationships with pet trade retailers or vet clinics in Hyderabad
Experience launching a brand in a new city or territory
What We Offer
Competitive fixed salary with uncapped performance incentives and travel allowance
Ground-floor opportunity to build a city market for a fast-growing premium brand
Direct exposure to founders and a clear growth path to Area Sales Manager
Employee discount on all Follow The Tail products
How to Apply
Email your resume to info@followthetail.store with the subject line “Field Sales - Hyderabad”, or WhatsApp us at +91 93536 73556. Tell us in two lines why you'd be great at putting Follow The Tail on every pet-store shelf in Hyderabad.
Follow The Tail · Prestige Center Point, 515, #17, Edward Road, Vasanth Nagar, Bengaluru 560052 · followthetail.store
Pay: ₹15,000.00 - ₹17,000.00 per month
Work Location: In person
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