Demand Generation Marketing Manager — EMEA

About Trellix

Trellix is a global company redefining the future of cybersecurity. The company’s comprehensive, open, and native cybersecurity platform helps organizations confronted by today’s most advanced threats gain confidence in the protection and resilience of their operations. Trellix, along with an extensive partner ecosystem, accelerates technology innovation through artificial intelligence, automation, and analytics to empower over 50,000 business and government customers with responsibly architected security. More at https://trellix.com.

Role Overview:

As a member of the customer marketing team you will play a pivotal role in creating intentional engagement with our highest-value enterprise customers by developing and executing targeted account-based marketing strategies. Through a strong partnership with sales and field marketing teams, you’ll positively impact pipeline and revenue growth.

About the role:

Create and manage personalized, multi-channel campaigns (e.g., content, digital ads, direct mail, virtual events) in close cooperation with regional Field Marketing Managers that engage our largest and most strategic customer accounts at different stages in their buyer’s journey.

Partner with both regional Field Marketing Managers and Sales to align on account-specific engagement strategies that deepen relationships with decision-makers in key accounts.

Continuously monitor, analyze and optimize campaign performance based on nuances of large accounts, performance data analysis, feedback from sales and cross-functional partners, and an understanding of our business.

Establish robust experimentation with emphasis on building personalization programs at scale and own the experimentation feedback loop by analyzing results and sharing learnings.

Deliver actionable insights to Sales, regional Field Marketing team, and other cross-functional teams based on account behavior, digital engagement, and analytics.

About you:

You've 5+ years of B2B marketing experience, with demonstrated success in Demand Generation Marketing program strategy and land and motions within enterprise accounts.

You're an expert in stakeholder management across teams and can successfully partner with sales to devise and implement ABM strategies that deliver measurable, business-driven results.

You've a customer-centric mindset with expertise in understanding the enterprise buyer journey and a passion for creating engaging campaigns that meet customers where they are.

You're proficient with Salesforce, 6Sense, Marketo, and analytics/BI tools like Looker.

You're data-driven with an ability to analyze and interpret results to drive insights and optimize strategy.

Excellent English language skills are required; additional language proficiency of German is desired but not mandatory.

Company Benefits and Perks:

We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

Retirement Plans

Medical, Dental and Vision Coverage

Paid Time Off

Paid Parental Leave

Support for Community Involvement

We're serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support, which is why we prohibit discrimination and harassment based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

Our Commitment to You:

At Trellix, we are committed to creating a safe and trustworthy experience for our customers, employees, and candidates. Please be aware that fraudulent recruiting activity can occur through fake job postings or impersonated communications.

Trellix conducts interviews through professional channels only and does not use text messages, instant messaging, or group chats for interviews. We will never request sensitive personal information - such as your date of birth, Social Security number, or national ID number - during the interview process.

Trellix also does not require candidates to pay fees, purchase products or services, or process payments of any kind as part of the recruiting or hiring process. And Trellix will never keep any original work authorization documents that we may be required to review during the hiring process.