WW Content Marketing Manager
Skills
About the role
WW Content Marketing Manager
Description -
The WW Marketing Communications & Content Manager is responsible for defining and executing integrated communication and content initiatives that support HP Additive Manufacturing's worldwide marketing priorities. The role drives consistent messaging across internal and external audiences, strengthens executive and brand visibility, supports employee engagement programs, and enables effective communication of key business priorities.
This position collaborates closely with worldwide marketing teams, leadership, product management, sales, and cross-functional stakeholders to deliver high-impact communications, thought leadership initiatives, digital content, and engagement programs that enhance awareness, alignment, and business growth.
Key Responsibilities
1. Communication Strategy & Content Development
Define and execute communication strategies aligned with worldwide marketing priorities and business objectives.
Develop messaging, storytelling, and content that support product, brand, and thought leadership initiatives.
Ensure consistency and quality of communications across audiences, channels, and geographies.
2. Digital Content & Executive Positioning
Lead digital content and thought leadership initiatives that strengthen HP AM’s visibility and market positioning.
Manage content strategies, editorial calendars, and messaging across digital channels.
Support executive communications and optimize content performance to maximize engagement and impact.
3. Internal Communications & Employee Engagement
Lead internal communication programs that drive organizational awareness, alignment, and engagement.
Manage business communication channels and strategic leadership updates.
Design and support employee engagement and recognition initiatives.
Ensure communications align with corporate messaging and branding standards.
4. Cross-Functional Collaboration & Program Support
Partner with marketing, product, sales, and leadership teams to support strategic initiatives and business priorities.
Coordinate communication plans, content development, and stakeholder alignment across projects.
Support events, campaigns, and multimedia initiatives through effective planning and execution.
5. Performance & Continuous Improvement
Track communication and engagement metrics to measure effectiveness and business impact.
Drive continuous improvement through reporting, stakeholder feedback, and best practices.
Identify opportunities to enhance communication effectiveness, collaboration, and operational efficiency.
Education & Experience
Engineering background or Bachelor’s or master’s degree in marketing, Business Administration, or a related discipline, or equivalent professional experience.
Approximately 3 years of experience in product marketing, channel marketing, or similar B2B marketing roles.
Prior experience working with HP marketing teams, processes, and systems is strongly preferred.
Knowledge of and experience with 3D printing / additive manufacturing is a strong plus
Skills & Capabilities
Communications & Marketing
Executive communications and thought leadership
Content strategy and storytelling
Social media and digital marketing
Execution & Collaboration
Project management
Cross-functional collaboration
Event and campaign support
Business Capabilities
KPI definition and performance tracking
Stakeholder management
Learning agility and digital fluency.
What we offer
A truly international experience: Work in a global organization with colleagues from 60+ nationalities, collaborating across cultures and geographies.
Continuous growth & career development: Multiple internal mobility and career opportunities, supported by HP’s learning platform to keep growing your skills.
Competitive benefits package , including:
Hybrid work model (home office / office), depending on the role/functions
Health & Life insurance
Ticket Restaurant Vouchers or lunch at reduced prices at our canteen
Flexible working hours to support work–life balance
HP Flex Program: Kindergarten vouchers & Transport Card
Exclusive HP products offers and discounts for employees, friends and family
Inclusion & belonging at the core: Join our global employee networks such as Women, Pride, Inclusion, NextGen, Sustainability & DisAbility, with opportunities to get involved locally.
Give back to the community: Participate in volunteering initiatives or join our annual HP Charity Day held onsite.
Stay active & energized: Access our sports center (indoor & outdoor) with 25+ coordinated activities.
Onsite medical services: Doctor and medical team available for annual checkups, nutrition, oral hygiene, physiotherapy, and general health.
Creativity & innovation: Enjoy our Printing Happy Hour - from photos to large posters - and hands ‑ on workshops using the latest printing technologies, from wall covers to 3D printing.
Easy commuting: Free parking available or excellent access via nearby train services.
Women Network initiatives: Networking events, STEM promotion, business acumen talks, work–life balance sessions, and future ‑ skills development.
Sales & Services Entity
Job -
Marketing
Schedule -
Full time
Shift -
No shift premium (Spain)
Travel -
Relocation -
No
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
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