Brand Manager, Johnson’s – Southern Europe (Maternity leave cover - about 1 year)
At a glance
Why this role might suit you
A temporary Brand Manager role in Southern Europe offers exposure to FMCG brand strategy, cross‑market execution, and product launch within a global consumer health company, providing experience in a matrix organization and Spanish language use.
Skills
About the role
Kenvue is currently recruiting for a:
Brand Manager, Johnson’s – Southern Europe (Maternity leave cover - about 1 year)
What we do
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.
Who We Are
Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.
Role reports to:
Senior Marketing Manager Essential Health
Location:
Europe/Middle East/Africa, Spain, Community of Madrid, Madrid
Work Location:
Hybrid
What you will do
This is a temporary role to cover a maternity leave for approximately 1year.
The Brand Manager, Johnson’s – Southern Europe is responsible for driving the growth model for Johnson’s (Johnson´s Baby and Johnson’s Adult) brands in the cluster, reporting to the Senior Marketing Manager, Essential Health – Southern Europe. Internally, you are a key partner of Regional (EMEA) marketing teams and works closely with Southern Europe commercial teams.
Major Duties & Responsibilities
Brand Strategy Implementation and Execution Planning
Full accountability to deliver in year NTS, GP & share targets and shape the Y2-Y3 plans
Partners with lead-markets and cross functional teams in creating a robust End to End plans
Conducts business reviews with the markets identifying new opportunities and the need to revise plans if necessary
Monitors market, brand performance, competitors, trends and consumer insights. Ensure a deep understanding of the key drivers behind share and sales performance to inform marketing strategies and tactics
Deploying regional/global communication strategy
Supports communication planning for the cluster (comms priorities, calendar, media strategy)
Provides input to regional teams for all content development needs and requirements
Adapts or transcreates regional/global campaigns, partnering with agency to amplify these campaigns across the Southern Europe cluster
Acts as brand equity guardian for the cluster, ensuring execution consistency across all markets
Collaborates with local Brand Activation teams
Deploying new products (portfolio extensions, brand expansion to new markets)
Launch Key NPIs for the brand across Southern Europe markets. Creating launch strategy to execution & tracking NPI performance
Assess potential of new products and develops business case
Leverages regional/global launch toolkit and adapts to the cluster reality, in partnership with omnichannel teams
What We Are Looking For
Required Qualifications
Bachelor's degree in marketing, business administration, or a related field.
A minimum of 5 years of experience in Marketing, with a strong track record of business results.
Strong experience in FMCG brand management is required.
Ability to think strategically and creatively, and to develop innovative solutions to complex problems.
Strong analytical skills, with the ability to interpret and use data to drive decision-making.
Experience in both brand strategy and market execution.
Excellent communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders.
Working in multi-functional cross-cultural teams.
Ability to master complexity.
Desired Qualifications
Fluent or Native Spanish is a plus.
Experience working in a matrix organization is a plus.
Experience on both regional and local roles is preferred.
Experience working on baby care is preferred.
What’s in it for you
Competitive Benefit Package
Flexible work police and hybrid mode
Learning & Development Opportunities
If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.
Questions about this role
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