Business Development Manager (BDM)

Believe. Achieve. Succeed. Together.

Location: Hybrid / Field-Based (UK) Salary: Basic to be agreed/negotiated depending on experience.. Realistic OTE: Year 1, £70,000.00. Year 2 £100,000+ Uncapped Commission Car Allowance & Benefits Package

Lily is one of the UK's fastest-growing providers of Digital Transformation solutions, helping SMEs improve productivity, reduce costs, strengthen security and drive growth through technology. Our ecosystem spans:

AI & Business Transformation

Managed IT Services

Cyber Security

Microsoft 365 & Modern Workplace

Unified Communications & Contact Centre

Connectivity & Networks

Mobile Solutions

Cloud & Infrastructure

Our vision is simple: become the trusted Digital Transformation partner for ambitious SMEs across the UK. Lily's strategy focuses on empowering customers through technology whilst creating outstanding career opportunities for our people

Key Responsibilities:

Generate new business opportunities and acquire new SME customers across Lily’s Digital Transformation portfolio.

Attend and maximise qualified appointments generated by the Outbound Sales Executive (OSE) team.

Build relationships with business owners, directors and senior decision-makers.

Conduct discovery meetings to identify customer challenges, objectives and opportunities.

Develop tailored solutions across AI, Managed IT, Cyber Security, Connectivity, Communications, Cloud and Microsoft technologies.

Create and deliver compelling customer presentations, proposals and business cases.

Manage opportunities through the full sales cycle from prospecting to close.

Negotiate commercial agreements and secure profitable new business contracts.

Build and maintain a healthy sales pipeline to achieve monthly and quarterly targets.

Generate self-sourced opportunities through networking, referrals, LinkedIn, social selling and proactive prospecting activity.

Accurately forecast sales opportunities and maintain CRM records.

Collaborate closely with technical, pre-sales and delivery teams to develop customer solutions.

Utilise consultative and value-based sales methodologies to position Lily as a trusted Digital Transformation partner.

Manage high-value opportunities using structured qualification frameworks using SCOTSMAN

Stay informed on market trends, competitor activity and emerging technologies, particularly AI and business transformation.

Represent Lily professionally at customer meetings, networking events and industry functions.

Deliver regular pipeline, activity and forecast updates to sales leadership.

Contribute to the continuous improvement of sales processes, customer engagement strategies and win rates.

Achieve and exceed agreed revenue, gross profit and activity targets.

Develop long-term customer relationships that create future growth opportunities.

Skills & Experience Required

Proven track record in B2B sales and new business acquisition.

Strong prospecting, networking and relationship-building skills.

Excellent communication, presentation and negotiation abilities.

Ability to engage confidently with business owners and senior stakeholders.

Experience managing a sales pipeline and delivering against targets.

Highly organised with strong commercial awareness.

Self-motivated, ambitious and results-driven.

Comfortable working independently while contributing to a wider team objective.

Experience selling IT, Telecoms, Technology, Cyber Security, Managed Services or Business Solutions is desirable.

Full UK driving licence.

Personal Attributes

Hunter mentality with a passion for winning new business.

Resilient and motivated by challenge and achievement.

Curious and consultative in approach.

Commercially focused with strong business acumen.

Professional, credible and customer-centric.

Coachable and committed to continuous personal development.

Motivated by earning potential and career progression.

Positive, energetic and proactive attitude.

Performance Measures

Customer satisfaction and retention outcomes.

New business revenue generated.

Gross profit achievement.

New customers onboarded.

Pipeline value and pipeline coverage.

Customer meetings completed.

Proposal and quotation activity.

Conversion rates from appointment to opportunity and opportunity to sale.

Self-generated opportunity creation.

CRM accuracy and forecast reliability.

Customer satisfaction and retention outcomes.

Pay: £30,000.00-£100,000.00 per year

Benefits:

Casual dress

Company pension

Cycle to work scheme

Employee mentoring programme

Free parking

Referral programme

Sick pay

Work Location: On the road