Social Media Manager
Skills
About the role
Brand: Syoat Kids – Premium Hair & Skincare for Growing Kids (5–12 Years)
Are you someone who lives and breathes Instagram, knows what makes a Reel go viral, and loves creating content that connects with parents? If yes, we'd love to have you on our team!
At Syoat Kids, we're building one of India's fastest-growing kids' personal care brands, and we're looking for a creative, data-driven Social Media Manager to take our brand presence to the next level.
Key Responsibilities
Plan and execute monthly social media content calendars.
Create engaging content ideas, captions, hooks, and campaign concepts.
Coordinate and manage photo & video shoots.
Work closely with content creators, UGC creators, influencers, and videographers.
Publish and schedule content across Instagram, Facebook, YouTube, and other platforms.
Monitor comments, DMs, and community engagement.
Track trends, viral formats, and competitor activities to keep our content fresh.
Analyze social media performance and prepare weekly/monthly reports.
Collaborate with the Meta Ads team to repurpose high-performing organic content into ad creatives.
Coordinate with designers to create visually appealing posts, stories, and reels.
Drive influencer collaborations from outreach to execution.
Build brand awareness, engagement, and follower growth through creative campaigns.
Ensure all content aligns with Syoat Kids' brand identity and messaging.
Requirements
2–4 years of experience in Social Media Management.
Strong understanding of Instagram, Facebook, and YouTube.
Excellent copywriting and storytelling skills.
Experience with Canva and social media scheduling tools.
Knowledge of content strategy, analytics, and performance tracking.
Ability to identify trends and convert them into engaging content.
Experience working with influencers and UGC creators is a plus.
Basic knowledge of Meta Ads and performance marketing is an added advantage.
Highly organized, proactive, and able to manage multiple projects simultaneously.
What We're Looking For
Creative thinker with fresh content ideas.
Strong communication and coordination skills.
Passion for building brands through social media.
Data-driven mindset with a focus on growth.
Someone who takes ownership and loves experimenting with new content formats.
Why Join Syoat Kids?
Be part of a fast-growing D2C kids' brand. Work on exciting product launches and creative campaigns. Opportunity to build impactful content that reaches millions of parents. Learn, experiment, and grow in a high-energy startup environment.
Interested?
Send your resume, portfolio, and Instagram handles you've managed to care@syoatkids.com
Job Type: Full-time
Pay: ₹9,521.21 - ₹38,956.69 per month
Education:
Bachelor's (Required)
Experience:
Graphic design: 1 year (Required)
Work Location: In person
Questions about this role
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