[Travel Retail APAC] - Senior Product Manager, YSL

Key Job Accountabilities:

Orchestrate the launches and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.

Collect and analyze consumer and market insights and competition strategies to make recommendations to management

Drive new product launches and push growth on pillar products through promotional and advertising excellence, contribute to the growth of the respective brand in Travel Retail Asia Pacific

Implement new product launches on time in full and strive to maintain growth on pillar products

Propose and implement promotional and trade marketing plan for product(s)

Manage A&P budget for product(s) to maximize ROI

Ensure sales forecast accuracy for demand planning

Mobilise and collaborate with other departments (sales, logistic, education, etc.) and partner agencies to build broader business strategy; meet the deadlines

Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)

Interact effectively with other departments (global brand team, sales, supply chain, finance controlling, training etc.) to support marketing objectives

Key Skills:

Market & Consumer Insight

Identifies market drivers

Translates trends and consumer knowledge into meaningful insights

Brand Development

Thinks brand strategy

Imagines disruptive products & services

Develops integrated campaigns that work

Integrates retail & shopper expertise

Activation Excellence

Delivers excellence with agility and rigor

Integrates sustainable, business consciousness

Collaborative Leadership

Creates collaboration for bigger success

Shares & leverages best practices

Requirements:

University graduated or above, preferably in Business, Marketing or related discipline

Minimum 6 relevant years of marketing experience

In-depth knowledge of beauty products/categories

Experienced in research and market data analysis

Experience in full 3-axis beauty portfolio management is advantageous

Knowledge of travel retail dynamics/environment and competitors, markets trends and consumers

Good Financial sense and good understanding of luxury service industry

Willing to learn, goal-oriented, able to work under pressure

Good communication and interpersonal skills

Fluent in English, bilingual (Mandarin) preferred for communication with Chinese counterparts and vendors