Outside Technical Sales Representative - Account Manager
Skills
About the role
Position Summary
The Outside Technical Sales Representative / Account Manager is responsible for growing Record Canada's indirect business by managing and expanding relationships with Wholesale, Contract Hardware, and/or Automatic Door Distributor customers across Canada. Reporting to and partnering closely with the General Manager, this role combines hands-on account management and new business development with deep technical product expertise, serving as the face of Record Canada in the field while ensuring customers receive knowledgeable, responsive support throughout the sales cycle.
Key Responsibilities
Account Management & Business Development
Own, manage, and grow a portfolio of Wholesale, Contract Hardware, and/or Automatic Door Distributor accounts across Canada
Identify, pursue, and close new business opportunities within the indirect channel to Record Canada's market presence
Develop and execute account plans and growth strategies in partnership with the General Manager
Conduct regular in-person customer visits, business reviews, and joint sales calls to strengthen relationships and drive revenue
Represent Record Canada at trade shows, industry events, and customer functions
Maintain an accurate sales pipeline, forecast, and customer activity records in the CRM
Technical Sales
Provide product expertise and technical guidance to customers and internal sales teams
Support the preparation and management of custom orders and specifications
Develop pricing strategies, quotations, and margin optimization in collaboration with the General Manager
Serve as a subject matter expert on Record Canada product offerings and solutions
Provide on-site customer support as needed, including troubleshooting and application guidance
Training & Development
Coordinate and deliver product training for customers and internal teams, both in the field and virtually
Support and facilitate AAADM-related training and certification initiatives
Maintain up-to-date knowledge of industry standards, codes, and product applications
Sales Operations & Collaboration
Serve as the primary point of contact for technical and sales inquiries within assigned accounts
Lead customer onboarding and build strong familiarity with the customer base
Support customer adoption of digital tools, including the Record Canada webshop
Collaborate with cross-functional teams (Customer Service, Operations, Engineering) to deliver a seamless customer experience
Provide market, competitive, and customer intelligence to inform sales strategy
Special Projects & Continuous Improvement
Support strategic initiatives and special projects across the sales organization
Champion AI adoption and digital tools to improve sales efficiency and customer engagement
Identify opportunities for process improvement and increased effectiveness
Travel
Travel approximately 30–40% of the time within Canada for customer visits, business development, training sessions, trade shows, and field collaboration
Qualifications
Education & Experience
Post-secondary education in business, engineering, or a related field preferred
3–5 years of experience in outside sales, account management, or technical sales
Experience selling through wholesale, distribution, or contract hardware channels is a strong asset
Experience in the automatic door, construction hardware, or building products industry is an asset
Valid driver's license and the ability to travel throughout Canada required
Bilingualism (English/French) is an asset
Skills & Competencies
Good understanding of Automatic Swinging and Sliding Door Systems
Proven ability to build, maintain, and grow customer relationships
Strong technical aptitude and ability to learn complex product systems
Excellent communication, presentation, and negotiation skills
Self-directed and disciplined, with the ability to manage a territory and work independently in the field
Proficiency in CRM systems and Microsoft Office (Excel, Teams, etc.)
Problem-solving mindset with a proactive, customer-focused approach
Key Attributes
Results-driven with an entrepreneurial approach to growing the business
Highly collaborative with the ability to work across multiple teams
Adaptable and comfortable in a fast-paced, evolving environment
Strong initiative with a desire to contribute to team success
Compensation & Benefits
Compensation: $80,000–$100,000 base salary annually, with eligibility for a performance-based bonus
We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access.
As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.
As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.
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