Manager, Product Marketing
Skills
About the role
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
Own the strategy and growth of Razer’s Productivity and Speaker product lines, leading product marketing across positioning, pricing, lifecycle management, and global launches. Work closely with Product, Engineering, Sales, Channel, Brand, and Regional Marketing teams to bring competitive, market-relevant products to market. Drive go-to-market planning, market analysis, campaigns, promotions, and stakeholder alignment to grow revenue, adoption, and market share.
Overseeing the strategic direction and performance of Razer’s Productivity & Speaker product lines
Driving growth and innovation across Razer’s Productivity & Speaker portfolios
Drive product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position
Develop and implement marketing plans, ensuring achievement of company and brand objectives
Conduct and run competitive benchmarking and product comparison
Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others
Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams
Responsible for developing and implementing activities such as promotions and go-to-market for product launches
Content & Campaign Development: Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms
Pre-Requisites :
Degree in Marketing or Business with minimally 6-10 years progressive experience in product marketing, preferably within consumer electronics space
Good business acumen, sales-focused, responsive, creative, strategic, proactive, and hands-on, with the ability to translate data and insights into strategy and action plans
Strong leadership skills with track record in building and managing a high performing team
Strong budget management and reporting skills
Strong stakeholder management skills and strong presentation, high attention to detail, written and verbal communications skills. Ability to communicate conceptually and tactically - including strategy, planning, data insights and execution details
Are you game?
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