DACH Regional Sales Lead – Enterprise Manufacturing

This role requires residency in Germany, along with occasional travel to our Munich office and to client locations

Tulip brings modern technology and AI into manufacturing. Manufacturing accounts for almost 20% of the global economy and one in every seven workers on Earth, yet remains among the least digitized. More than a decade ago, we created the category to close that gap: AI-native software that puts cutting-edge tools directly in the hands of the people on the manufacturing front lines. Because we are human-centered and tech-obsessed, we are building a future of work where human ingenuity is amplified with the latest technology.

In January 2026 we became one of Boston's few new AI unicorns, reaching a $1.3B valuation. We're growing double digits in revenue year over year. The world's best manufacturers run on Tulip - turning inventory 10x faster, releasing gene therapies in hours instead of weeks, and training master craftspeople to forge engagement rings 5x more rapidly. Headquartered in Somerville, MA with offices in Germany, Hungary, Singapore, Japan, and Israel, we've been consistently named a World Economic Forum Global Innovator, a Gartner leader, and one of Built In Boston's "Best Places to Work."

We run the way we build: AI-forward, humanistic, and high ownership. We're looking for builders who are energized by complex problems, rapid cycles, and the unique opportunity to see their impact on a global scale.

About You:

You are a hunter and closer with experience selling SaaS solutions into manufacturing environments

You are motivated by ownership and impact, and excited by the opportunity to build a region from the ground up

You have thrived in scale-up or growth-stage environments, selling complex, high-value software

You are comfortable operating without fully defined processes - and enjoy helping to create them

You think clearly and confidently in complex or ambiguous situations

You are intellectually curious, humble, and commercially sharp

You care deeply about customers and partners, and lead with listening and learning

You are not afraid to roll up your sleeves and work across large, multi-stakeholder deals

You have leadership ambition and are excited to mentor, influence, and eventually lead a regional team

What skills do I need?

7+ years of experience as an Account Executive and Sales management, in a fast-paced environment, ideally selling SaaS into manufacturing

Demonstrated track record of consistent Quota attainment

Experience acting as a player/coach or informal leader, contributing beyond individual deals

Strong written and verbal communication skills

Training or certification in value-based selling methodologies

Positive, resilient, and solution-oriented mindset

Experience using Salesforce; disciplined in forecasting, reporting, and pipeline management

Ability to quickly adopt tools such as Outreach, ZoomInfo, and LinkedIn Sales Navigator

Experience collaborating cross-functionally to build effective commercial motions

Fluency in German and English (business level)

Key Responsibilities:

Own and exceed ARR growth targets across the DACH region

Identify, qualify, and develop new opportunities with manufacturing customers

Understand customer business challenges and clearly articulate Tulip's value through tailored demos and presentations

Partner closely with Engineering, Legal, Procurement, and Customer Success to drive successful deal execution

Maintain accurate territory planning, forecasting, and account documentation

Hire, onboard, train, and mentor new DACH sales team members as the region grows, gradually taking on broader leadership responsibilities while continuing to drive individual revenue performance.

Develop, document, and continuously improve sales processes to support regional scale

Co-create and execute the DACH go-to-market strategy in partnership with Global Commercial and Leadership teams

Build strong relationships with regional partners, channels, and ecosystem players

Act as a foundational member of the DACH team - supporting hiring, onboarding, and mentoring as the region grows

Key Collaborators:

Sales

Pre-Sales / Solutions Consulting

Sales Development

Customer Success

Marketing

Go-To-Market

Business Development

Channel & Alliances

Working At Tulip

We know even great candidates experience imposter syndrome. Even if you don't match every requirement, applying gives you the opportunity to be considered.

We're building a strong, diverse team that values hard work, families, and personal well-being. Benefits of working with us include:

Direct impact on product and culture

Company equity

Competitive benefits package including commuter benefits, learning and development stipend, team events, catered lunches 3 days a week

Flexible work schedule and unlimited vacation policy

An inclusive, dog-friendly office with diverse and inspiring colleagues

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Please note that we may use AI-based tools to support parts of our hiring process. All data processing is carried out in compliance with local data protection laws, ensuring all personal candidate information is handled securely and ethically.