Senior Product Designer

A career without limits

As the nation’s flag carrier, we take great pride in connecting Britain with the world and the world with Britain.

It’s something we’ve been doing for over 100 years, ever since we launched the world’s first international scheduled air service between London and Paris.

This originality has been in our blood since day one. It’s the spirit we share with the people that fly with us, our partners, and our colleagues.

So, whether you are a reassuring voice on the end of a phone, a smile at the door, under a wing keeping the turbines spinning or landing us gently in far-flung places, a job at British Airways is yours to make.

We know great things can happen when you’re inspired to think big and bring your ambition to work every day, which is why, at British Airways the sky is never the limit.

The role:

Senior Product Designer

You’ll be part of the BA.com & App team within the Commercial directorate, creating innovative, effective and customer-focused digital experiences across British Airways’ core digital channels. This team plays a vital role in shaping how millions of customers research, book and manage their journeys, ensuring experiences are intuitive, accessible and commercially effective.

What you’ll do:

Drive adherence to design processes and quality standards across multiple product teams

Mentor more junior design colleagues

Ensure consistency across the wider customer experience

Support delivery partners in adhering to processes, timelines and quality standards

Leverage customer research and testing methodologies to refine and optimise experiences throughout the design process

Lead or participate in workshops to drive alignment, clarity and shared understanding amongst teams and stakeholders

Map customer journeys and flows, developing experiences from early concepts through to market-ready solutions

Communicate design rationale and justify design decisions to teams and stakeholders

Collaborate with Product Owners, developers and scrum team members throughout the product development lifecycle

Ensure design solutions align with British Airways standards, accessibility requirements and platform design patterns

Socialise work early and often to gather feedback and build alignment

Design and maintain components, interactions, transitions and design patterns within the Design System

What you’ll bring to British Airways:

Advanced skills in modern design and prototyping tools, including Figma

Deep understanding of customer needs, behaviours and motivations

Expertise in human-centred design and Design Thinking methodologies

Strong understanding of how research, testing and analytics support the design process

Ability to communicate design concepts through sketches, storyboards and interactive prototypes

Experience working with and evolving Design Systems

Strong interpersonal skills and ability to collaborate across multiple disciplines

Customer-centred and evidence-driven mindset

Strong product thinking and commercial awareness

Collaborative and influential approach

Curious, analytical and comfortable working in ambiguity

Strategic thinker with strong attention to detail

Confident communicator able to engage stakeholders at all levels

Outcome-focused approach balancing long-term vision with delivery needs

Commitment to accessibility, inclusivity and design quality

Proactive approach to identifying opportunities, risks and improvements

Passion for supporting the growth and development of others

Your experience:

5+ years' experience in UX or Product Design delivering digital product experiences

Portfolio demonstrating elegant and intuitive digital product design solutions

Experience building multi-channel, device-agnostic digital products

Experience working in multidisciplinary teams alongside developers, product managers and stakeholders

Fluent in Figma, Zeplin, Miro and other modern design tools

Experience working on consumer-facing, revenue-generating products

Experience mentoring colleagues or leading design activity

Experience delivering mobile application features and product enhancements

What we offer:

We believe that all the people who work with us should feel valued for the part they play. It’s one of the reasons our rewards go far beyond a competitive salary.

From the day you join us, you’ll get access to brilliant staff travel benefits including unlimited basic and premium standby tickets on British Airways flights. You’ll also receive up to 30 discounted ‘Hotline’ airfares per year for yourself, friends, and family.

At British Airways you’ll have the chance to take on new challenges and move forward in a way that feels right for you. We encourage all those who work for us to consider opportunities right across our business to help you develop and progress.

We never stand still, and we don’t expect our people to either.

Inclusion & Diversity

At British Airways we all have a part to play in creating an inclusive place to work. Diverse representation among our people is really important to us and we recognise that all our colleagues are uniquely different and bring their own originality, creativity and identity to work.

Inclusion and diversity is a key driver of innovation and we’re committed to creating a culture where everyone feels that they can be themselves. We’re looking for people from all backgrounds and cultures to join us and be a part of our journey to become a Better BA as we continue to connect Britain with the world and the world with Britain.