Senior Manager, Category Management

Sephora

Singapore, SGonsitePosted Jul 11, 2026
Posting intelligenceActively listed

About the role

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Sephora SEA’s omni channel business spans over 8 countries (Australia, India, Indonesia, Malaysia, New Zealand, the Philippines, Singapore and Thailand) with 100+ stores and boasts some global flagships such as ION and Raffles City in Singapore, F88 in Kuala Lumpur and Pitt Street in Sydney. Sephora SEA is experiencing rapid growth in the region with new store openings and business channels (i.e., Click and collect and marketplace).

Senior Manager, Category Management – Skincare

As a Senior Manager, Category Management, you will manage a portfolio of priority brands within your category, to drive differentiation, optimising growth, space productivity, profitability, and strong 360 campaigns for category penetration. This role includes cultivating and managing strategic relationships with key brand partners, driving commercial negotiations, negotiating favorable terms and joint business planning. Additionally, you will work with Supply Chain for effective planning and forecasting.

You will shine here if you enjoy…

Co-lead the development of SEA category strategy based on market trends, consumer insights, and sales data, to identify white space, optimize growth, space productivity, profitability and strong 360 campaigns to support key natures to gain category penetration

Negotiate, influence and manage communication with Market Merchandising teams to ensure effective collaboration in implementing makeup category strategy for selective brands

Own brand portfolio, track omni-channel category performance (by channel, markets, segments, margin, productivity, brand conversion & stocks management) vs set KPIs

Drive differentiation with key brand groups and build and maintain strong supplier relationships

Cultivate and manage strategic relationships with key brand partners

Drive commercial negotiations, negotiating favorable terms

Drive joint business planning (including animations) with key brand groups, optimise assortment and productivity, and establish clear pricing principles

Develop a robust calendar of existing brands and plan meaningful and incremental new brand launches

Lead assortment planning process, optimizing product mix to meet consumer demand and maximize profitability.

Work closely with brands and internal stakeholders on planning, coordination & execution of launch plan for assigned brands

Partner with Supply Chain to oversee product lifecycle management, ensuring effective new product launches and timely discontinuation of underperforming products, through effective planning and forecasting to achieve brand targets and healthy stock levels

We would love to hear from you if you are/have…

Minimum 8-10 years of experience in category management, retail buying, or a related field

Proven track record in developing and implementing category strategies to drive growth, profitability and market penetration

Experience in managing brand portfolios, including supplier relationships, commercial negotiations and joint business planning

Strong background in assortment optimization, pricing strategies and managing product lifecycles

Experience in collaborating with Supply Chain teams for effective planning and forecasting

Demonstrated ability to lead, mentor and coach teams, fostering a collaborative and high-performance work environment

Expertise in building category strategies based on market trends, consumer insights, and data analytics

Proficiency in negotiation of complex commercial agreements

Solid understanding of budgeting, financial analysis, and P&L management

Agility to effectively drive change and innovation with a customer-centric approach

Strong leadership skills to ensure effective collaboration and high performance

Strong communication skills with ability to present effectively to senior stakeholders

Stakeholder management and influencing skills in a multicultural environment

Here, you will find:

Community, in which authenticity is embraced, and the strength of our differences fuels our collective spirit

Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead

Work that brings fulfilment, from delighting clients every day, to inspiring our industry at large, every action makes a difference

It is in the Sephora DNA to champion a world of inspiration and inclusion where everyone can celebrate their beauty. You can be yourself, because you are what sets us apart. Join us and belong to something beautiful.

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.

Questions about this role

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