Marketing Group Manager

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Job Overview

Editorial Strategist and Thought Leadership Lead

This role is responsible for producing exceptional thought leadership and serving as the enterprise editorial strategist - delivering flagship content that positions Citi at the forefront of the industry to peers, clients and media.

Develop flagship content that establishes organizational authority on critical industry topics, emerging trends, and strategic priorities

Identify and articulate emerging themes, market shifts, and strategic insights that position Citi as a forward-thinking industry leader

Collaborate with subject matter experts across businesses to distill complex concepts into accessible, compelling narratives

Establish and enforce editorial standards across all product and business unit content to ensure consistency, quality, and brand alignment

Develop creative derivative assets from core content - repackaging flagship material into unique formats (e.g., infographics, executive briefs, social content, video scripts, data visualizations) purpose-built for marketing teams to activate across channels

Digital fluency with understanding of content performance metrics, SEO, and emerging platforms

Capacity to build consensus across diverse stakeholders with competing priorities

Deep understanding of business strategy and how content drives commercial outcomes

Cross-functional partnership skills to work effectively across silos

Experience

12+ years of experience in content creation, journalism, strategic communications, or related fields

Proven track record of creating thought leadership content that has shaped industry conversations and driven measurable business impact

Demonstrated editorial leadership managing content across multiple business units, products, or publications

Background in financial services, technology, consulting, or comparable complex industries preferred

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Job Family Group:

Marketing

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Job Family:

Marketing Generalist

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Time Type:

Full time

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Primary Location Full Time Salary Range:

109 920,00 € - 164 880,00 €

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Most Relevant Skills

Please see the requirements listed above.

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Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

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