Sr. Customer Activation Manager

Kenvue is currently recruiting for a:

Sr. Customer Activation Manager

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

Role reports to:

Director Target Team Omni Lead

Location:

North America, United States, Minnesota, Minneapolis

Work Location:

Hybrid

What you will do

The Sr. Customer Activation Manager is a strategic leader responsible for driving business outcomes through people, process, and execution. This role sets direction for executing online and digital marketing programs across our entire Kenvue portfolio, translates strategy into actionable plans, and leads cross‑functional teams to deliver measurable results. The Senior Manager balances long‑term vision with short‑term execution while developing high‑performing teams.

Key Responsibilities

Set strategic direction and goals aligned to Kenvue enterprise and departmental priorities

Lead, coach, and develop managers and senior individual contributors

Own delivery of key initiatives, programs, or business outcomes end‑to‑end

Translate business strategy into operational plans, roadmaps, and KPIs

Partner cross‑functionally with Customer Strategy partners, Customers (Retailers), Brand Teams, Finance Teams and other stakeholders

Drive continuous improvement through data, insights, and best practices

Manage budgets, forecasts, and resource allocation for assigned scope

Identify risks and opportunities; proactively recommend and implement solutions

Communicate clearly and effectively with senior leaders and executive stakeholders

Foster an inclusive, accountable, and high‑performance culture

What we are looking for

Required Qualifications

Minimum 8-12+ years of proven experience in Shopper Marketing, managing digital marketing and Shopper Marketing programs at large Retailers

University/Bachelors Degree or Equivalent in Marketing or related field

Proven track record of successfully managing Shopper Marketing, Retail Media digital marketing campaigns

Proven track record of successfully managing teams

Strong analytical skills and ability to interpret data to drive strategy

Excellent communication and collaboration skills

Desired Qualifications

Demonstrated success in guiding business partners through complex processes

Strong understanding of CPG, Retailer & Retail Media methods and practices

Ability to conceptualize across multiple platforms and drive innovative solutions

Excellent visual, written, and oral communication skills

In-depth knowledge of digital retail media and cultural trends

Experience in Consumer Package Goods industry

Proficiency in leveraging design thinking in a tactical business context

Experience leading large‑scale transformation or change initiatives

Experience working in a matrixed or enterprise‑scale organization

What’s in it for you

Annual base salary for new hires in this position ranges:

$153.850,00 - $217.200,00

This takes into account a number of factors including work location, the candidate’s skills, experience, education level & other job-related factors.

Competitive Benefit Package*

Paid Company Holidays, Paid Vacation, Volunteer Time & More!

Learning & Development Opportunities

Kenvuer Impact Networks

This list could vary based on location/region

Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.