Area Sales Manager (ASM)
About the role
Area Sales Manager (ASM)
Department: Sales / Business Development Reports To: Business Development Head (BDH)
CTC : 5 LPA-10 LPA
Location : Pune
Role Overview
The Area Sales Manager (ASM) is responsible for developing and managing business within an assigned geographic territory. The role focuses on identifying new corporate clients, expanding business with existing accounts, and achieving revenue targets through strategic sales initiatives.
The ASM will lead regional sales efforts, manage client relationships, monitor market trends, and ensure consistent sales growth while representing the company’s relocation and logistics services to corporate customers.
Key Responsibilities
Territory Sales Management
Manage and grow sales within the assigned territory.
Identify new corporate accounts and generate new business opportunities.
Develop and execute regional sales strategies aligned with company objectives.
Build and maintain a strong sales pipeline to achieve sustainable revenue growth.
Monitor regional market trends, competitor activities, and business opportunities.
Business Development
Prospect new clients through direct sales, networking, referrals, LinkedIn, and industry events.
Conduct cold calls, lead qualification, and appointment scheduling with prospective clients.
Conduct client meetings, relocation surveys, and needs assessments.
Prepare and present business proposals, quotations, and service solutions.
Negotiate contracts and close deals to convert opportunities into business.
Client Relationship Management
Build strong professional relationships with corporate clients.
Map customer organizations and identify key decision-makers and stakeholders.
Understand client needs and provide customized relocation and logistics solutions.
Maintain and relationships with existing corporate accounts.
Sales Operations & Reporting
Maintain a healthy sales pipeline and CRM records.
Update daily sales activities and client interactions in ERP/CRM systems.
Prepare and submit daily, monthly, and quarterly sales reports.
Analyze sales data and provide market insights to management.
Marketing & Networking
Support the marketing team in executing sales campaigns and promotional activities.
Attend business networking events, industry conferences, and seminars.
Develop and use high-quality sales presentations and promotional materials.
Team Collaboration & Leadership
Coordinate with internal teams such as customer service, operations, and marketing to ensure smooth service delivery.
Support and guide junior sales executives if assigned.
Ensure team members achieve assigned sales targets where applicable.
Key Performance Indicators (KPIs)
Achievement of sales revenue and profit targets
Number of new corporate clients acquired
Sales pipeline development and conversion rate
Customer retention and account growth
Territory market share expansion
Required Skills & Competencies
Strong sales, negotiation, and closing skills
Excellent relationship building and networking abilities
Strong business and commercial acumen
Strategic thinking and market analysis capability
Strong communication and presentation skills
Ability to handle high-pressure sales environments
Strong problem-solving and decision-making skills
Excellent time management and multitasking ability
Willingness to travel extensively within the assigned territory
Qualifications & Experience
Minimum 5 years of experience in corporate sales or business development
Candidates from the same industry ( Freight & Packaging) will be preferred. However, profiles from the logistics sector with experience in B2B sales, corporate sales, or enterprise sales will also be considered.
Proven track record of achieving sales targets and acquiring new clients
Experience in relocation services, logistics, transportation, or global mobility preferred
Experience in preparing proposals, RFPs, and tenders
Bachelor’s degree required; MBA or postgraduate degree preferred
Strong working knowledge of Microsoft Office, CRM, and ERP systems
Fluency in English (written and spoken)
Ability to communicate in local languages
Awareness of Environmental Management Systems (EMS) preferredPreferred Industry Background
Candidates with experience in the following industries will be preferred:
Relocation & Moving Services
Logistics & Supply Chain
Freight Forwarding
Global Mobility Services
Corporate Services
Pay: ₹500,000.00 - ₹1,000,000.00 per year
Work Location: In person
Questions about this role
Want AI Applyd to auto-apply to roles like this?
We tailor your resume per posting, fill the forms, and track replies for you.