Global Head of Growth

Job Title: Global Head of Growth Marketing

Department: E-Commerce

Reporting to: Senior Director of E-Commerce

Location: London| Hybrid

Who You Are:

We’re looking for a commercially minded, data-driven with creative-eye Head of Growth Marketing to lead global channel marketing for a world-known luxury accessory brand.

This is a high-impact leadership role at the intersection of performance marketing, brand marketing, analytics and creative, responsible for building scalable, profitable growth across the full funnel media & customer lifecycle.

What You’ll Do: Supporting the Senior Director of Ecommerce, you will manage and scale a multi-million-pound marketing budget, driving sustainable growth across new customer acquisition, ecommerce performance, campaign activation, and retention.

This role combines running efficient execution across in-house and agency teams, with strategic leadership and expertise thoughtleadership; you’ll operate close to the channelsand data, while building the systems, team, and frameworks to scale.

You’ll work cross-functionally with Brand, Merch & Planning,Data & Design,turning customer, channel and product insights into high-performing growth strategies.

Clear execution of global growth strategy

Large budget (£++M) → real ability to scale

Leads mid to lower funnel (acquisition → retention), upper funnel in partnership with Brand team

Own Global Growth Strategy

Support with the definition of and execute a scalable, profitable growth strategy across all digital channels

Build repeatable growth loops with a focus on ROI and new customer acquisition

Balance sustainable high-impact channel strategy with short-term business impact

Futureproof tech stack based on evolving digital landscape

Lead Performance Marketing

Lead and scale acquisition channels including: Paid media (Meta, Google, YouTube, TikTok other relevant socials); SEO and content-led growth; Partnerships, affiliates, and communities

Manage and optimise a £multi-million marketingbudget

Agile spend management based on performance signalsto maximise growth

Bridge Brand, Product for growth

Partner closely with Merch and Design to:

Turn product features intoacquisition and retention levers

Align messaging with real customer value

Translate insights into high-performing creative direction

Leverage Upper funnel campaigns to deliver stronger return mid/lower.

Build & Lead the Growth Function

Set clear direction and ways of workings, then scale and lead a high-performing team

Manage external agencies, partners and regionalteams.

Set a high bar for execution, ownership, and agility

Build a Culture of Growth& experimentation

Develop and embed a continuous testingframework across:

Creative and messaging

AI-first approach to new producttesting

Funnels and landingpages

Offers and user journeys

Rapidly identifywhat works, scale winners, and stop underperformance

Embed a growth mindsetto the in-house teams and external partners

Own Growth Analytics& Martech

Define, track, and optimisecore KPIs: Trafficgrowth, ROI, CAC, LTV. Activation and retention metrics; Conversion and feature adoption

Build and maintain a robust attribution and tracking ecosystem -embed them into operations in-house and external.

Ensure all decisions are grounded in clean, reliable, accessible data

Background

8-10+ years in Growth, Performance Marketing, or Acquisition roles

Hands-on experience managing significant paid media budgets

Has scaled a high-growth digital business past early traction

Comfortable with data and attribution while having enterprisemindset.

Systematic thinker

Can challenge leadership with data-backed decisions

Reactive and agile, knows when to cut lossesquickly

Deep analytical and data-driven mindset

Strong understanding of funnels, experimentation, and lifecycle marketing

Thought leadership skills re growthmarketing

Accountability, Has strong attentionto detail and output

Strong leadership & communication skillswith a collaborative approach

Nice to have:

Experience in fashion retail and/or luxury.

Global experience, including China

Background in agency management, scaling growth, transformation projects.

Tool experience: Google Analytics, Smartly, Similar web, Brandwatch, Familiarity with Salesforce, Dynamic Yield or similar.