Marketing Manager

ABOUT GETNET

Getnet Platforms is part of Santander Payment Solutions and brings together a set of key platforms within Santander's global payments technology ecosystem. It includes software-as-a-service capabilities across the entire payments value chain, such as account-to-account processing, FX, SWIFT connectivity, fraud management and card processing infrastructure.

It enables financial institutions, non-bank financial institutions (NBFIs) and payment service providers (PSPs) to operate, scale and evolve their payment capabilities across multiple rails, markets and regulatory environments, without the need to rebuild their core systems.

Proven at scale, including within Santander itself, these platforms provide a modular foundation that complements Getnet's global payment capabilities to support client growth through payments.

WHY JOIN OUR TEAM

If you want to shape the future of financial solutions, this is the place!

At Getnet Platforms, your work connects to something bigger, creating a real impact across global teams and markets for our clients and communities.

Our people are our greatest strength. We combine growth opportunities, strong team connections, and a culture that supports your well-being and sense of belonging, so you can develop, contribute, and feel valued. With flexibility and autonomy built into how we work, you'll have the space to focus, collaborate, and perform at your best.

Here, your impact matters, your growth is supported, and your experience is designed to help you thrive.

WHAT YOU'LL DO

As a Communication & Marketing Manager, you will lead the communications, brand, product marketing, PR, events and sales enablement function for Getnet Platforms, defining the strategy, priorities and governance while ensuring consistent, high-quality execution across internal and external channels.

Your day-to-day activities will include:

Defining the communications, brand, product marketing, PR, events and sales enablement strategy for Getnet Platforms, ensuring alignment with business priorities, leadership needs and commercial objectives.

Leading and supervising internal communications, including Town Halls, leadership messages, employee updates, SharePoint and other internal channels, in coordination with the internal communications specialist.

Overseeing digital and content channels, including the website, SharePoint and other communication platforms, ensuring content quality, consistency, governance and alignment with the company's positioning.

Building and owning clear messaging around Getnet Platforms' strategy, value proposition, products, milestones and key business priorities, translating complex product and technical capabilities into simple, business-oriented narratives.

Leading external communications and PR, including press releases, interviews, opinion pieces, awards, media opportunities and coordination with PR partners or Group Communications when required.

Defining product positioning and messaging for key SaaS platforms, supporting product launches and go-to-market activities with clear, compelling and client-oriented content.

Overseeing the development of marketing and sales enablement materials, including website copy, sales decks, one-pagers, videos, client content, presentations and event collateral.

Leading internal and external events for Getnet Platforms, overseeing content, agenda, speakers, logistics, suppliers and overall event experience.

Managing relationships with agencies, brand owners and internal stakeholders across Leadership, Sales, Product, Technology and other relevant teams.

Leading and developing the communications, marketing and events team, setting priorities, managing workload, reviewing deliverables and ensuring consistent quality and timely execution.

WHAT WE'RE LOOKING FOR

We are looking for a Communication & Marketing Manager to join our team in Madrid, with strong experience across communications, brand, product marketing, PR, events and sales enablement, ideally in B2B technology, fintech, payments, banking or financial services.

The ideal candidate will combine strategic thinking with excellent execution capabilities. We are looking for someone able to shape clear narratives, influence senior stakeholders, manage multiple channels and priorities, and translate complex product and technology topics into compelling business-oriented messages.

Professional Experience

8-10+ years of experience in communications, brand, product marketing, PR, events and/or sales enablement. Required

Experience in B2B, technology, fintech, payments, banking or financial services. Preferred

Experience defining communication and marketing strategies across internal and external audiences. Required

Experience creating messaging and positioning for complex products, platforms or services. Required

Experience leading PR activities, media relations, press releases, interviews, opinion pieces, awards or external visibility initiatives. Required

Experience developing marketing and sales enablement materials such as sales decks, one-pagers, website content, client presentations, videos or event collateral. Required

Experience managing internal and external events, including content, agenda, speakers, suppliers and logistics. Required

Experience managing agencies, brand stakeholders and cross-functional teams. Required

Experience leading or coordinating a communications, marketing or events team. Required

Education

Bachelor's degree in Communications, Journalism, Marketing, Public Relations, Business, Advertising or a related field. Required

Master's degree or postgraduate qualification in Communications, Marketing, Digital Business, Corporate Communication or a related area. Preferred

Languages

Spanish: excellent written and spoken level. Required

English: excellent written and spoken level. Required

Hard Skills

Excellent writing, storytelling and editing skills in English and Spanish. Required

Strong ability to define messaging and translate complex technical/product topics into clear, engaging and business-oriented narratives. Required

Solid understanding of communications, PR, brand, product marketing, sales enablement, events and channel governance. Required

Strong editorial judgment and ability to adapt tone and messaging to different audiences and channels. Required

Ability to review and improve high-quality presentations, documents and visual materials created in PowerPoint, Canva or similar tools. Required

Experience with website content, SharePoint and internal communication channels. Required

Experience producing sales enablement and go-to-market materials for commercial teams. Required

Experience managing agencies, suppliers and external partners. Required

Understanding of SaaS, B2B platforms, payments or financial technology. Preferred

Familiarity with corporate communications in complex, global or matrix organizations. Preferred

Soft Skills

Strategic thinking and business orientation.

Excellent communication and stakeholder management skills.

Strong leadership and team management capabilities.

Ability to simplify complex topics and create clear narratives.

High attention to detail and quality.

Strong planning, prioritization and execution skills.

Ability to work with senior leadership and cross-functional teams.

Proactive, hands-on and solution-oriented mindset.

Editorial judgment, creativity and brand sensitivity.

Ability to work in a fast-paced, international and evolving environment.

Other relevant information

The role may require occasional travel for client meetings, internal events, conferences, industry forums or other business-related events.

Getnet Platforms is proud of being an organization where there are equal opportunities regardless of age, gender, disability, civil status, race, religion or sexual orientation. We are committed to providing an inclusive and accessible application process for all candidates.

OUR OFFER AND BENEFITS

By joining our team, you will enjoy multiple benefits, such as:

We care for your well-being, so you will have health insurance, life insurance, dental insurance, annual health care, and access to Wellhub.

We promote flexibility with a hybrid and collaborative model; the selected candidate must be ready to work 60% on-site.

We aim to boost your growth with access to self-development programs.

We aim to make your workdays more accessible, so you will have transportation allowance and meal voucher/food voucher.

Getnet Platforms is part of Santander Group, one of the world's leading financial groups, with a presence in more than 22 countries.

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