Performance Marketing Manager
About the role
HubFit is the all-in-one platform for personal trainers, online coaches, and gyms to manage clients, automate their business, and scale without the chaos. We have a 4.9 App Store rating and 2,500+ five-star reviews. We ship fast and we're growing faster.
About the Role
We are looking for a hands-on Performance Marketing Manager to own our paid acquisition channels end-to-end, managing strategy, high-velocity creative testing, and scaling budgets across Meta, Google, and TikTok. You are a data-driven growth marketer who lives in Ads Manager daily, thinks relentlessly in CPC, CPL, and ROAS, and brings a builder's mindset to an accelerating growth program.
What You'll Do
Paid Media Ownership: Manage and scale paid campaigns across Meta, Google, and TikTok, owning budgets, targeting, and bidding strategy.
Creative Testing: Partner with our Creative Strategist and design team to test high-velocity ad creatives.
Campaign Optimization: Monitor CPC, CPL, ROAS, and hook rates daily to aggressively cut underperformers and scale winners.
Performance Reporting: Build and maintain dashboards to communicate clear ROAS, CAC, and attribution insights directly to leadership.
Systems & Automation: Build automated workflows and alerts using tools like Revealbot or AI features to optimize campaign health.
What You'll Bring
Paid Media Expertise: 2+ years of hands-on experience profitably managing $50k+ in monthly paid ad spend across Meta, Google, and TikTok.
Analytical Fluency: Exceptional data skills with a proven track record of hitting strict CAC and ROAS targets using clean attribution frameworks like Meta Pixel or Conversions API.
Creative Judgment: Strong instincts for user psychology paired with experience evaluating, iterating on, and directing high-performing ad creative.
High Ownership: A proactive operator who handles the entire execution pipeline with absolute autonomy, moving from briefs to daily optimizations.
Bonus Points
Passionate about, or have a background in, fitness or wellness.
Experience in B2B SaaS or marketplace businesses.
Familiarity with tracking and scaling tools like Cometly, Revealbot, Motion App, or Foreplay.
Comfortable leveraging AI tools to speed up asset testing, reporting, or campaign management.
Benefits & Perks
100% remote
Flexible hours
20 days PTO, plus public holidays
Your birthday off
Gym and wellness stipend
Annual learning and growth budget
Compensation
This Marketing role pays $600k/yr. Within typical range for marketing roles in Canada.
Questions about this role
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