General Manager - Skoda/Cupra/Seat/Honda

Johnsons Cars

unknownPosted Jul 1, 2026
Posting intelligenceActively listed

About the role

At Johnsons Cars, we are more than just a workplace; we are a team. We value our employees and offer a host of benefits that set us apart from the rest. We're looking for a General Manager / Brand Manager to join our team on a full time, permanent basis.

Committed to growing our business, there is now an opportunity for a commercially-astute, customer-focused General Manager to join our team at our Seat/Skoda/Cupra & Honda Dealership in Wigan

As a General Manager you will be an integral member of team. You will approach situations with an enthusiastic and positive manner, to ensure the dealership, your colleagues and our customers all benefit.

Highly customer-focused and experienced within the Sales and Aftersales departments, you will assume responsibility for the daily operations within the business and should have a proven track record in delivering outstanding balanced scorecard and financial performance, along with previous experience working within a franchised dealer.

£80,000 basic salary ¦ OTE £105,000 ¦ Maximum earning potential £126,000 for 200% performance and upper quartile achievement

Role and Responsibilities:

Maintain site standards to meet company and franchise requirements

Day to day management of the site

Ensure the site has the correct and well managed new and used car stock

Undertake monthly management reviews with your team

Work with the Divisional Accounts function to submit accurate flash forecasts

Lead your team to meet and exceed budgeted performance

Maintain a supportive relationship with dealership departments and advising, implementing and maintaining robust processes within departments in order to meet dealership targets

The ideal candidate will:

Have a proven track record in an Automotive Management role

Have previous experience working in a main dealer environment

Have experience with financial management, budgeting, and be able to understand the dealership accounts

Have the ability to develop and execute long-term business strategies including understanding market trends, competition, and identifying opportunities for growth

What We Offer:

Joining our team means you'll be part of a dynamic and rewarding environment. You can expect:

Enhanced Holiday entitlement

Birthday Leave

Life Assurance

Company Pension Scheme

Company Car

Fuel Card

Tooth fairy Dental

Staff Referral scheme

Benefits Platform

Discounts of 1000s of Highstreet retailers.

Industry-leading product and manufacturer training to support your growth and success.

For those who want to progress and show potential we have an internal training academy and partnership with some of the best Automotive Management & Leadership trainers to give you the skills needed to elevate your career

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