Senior Marketing Associate

JOB DESCRIPTION

Be part of a fast-moving marketing team where operational excellence directly improves the customer experience. You will help turn strategy into high-quality campaigns that reach customers at the right time and in the right way.

Job Summary:

As a Senior Marketing Associate in Co-Branded Cards, you execute end-to-end lifecycle and portfolio campaigns that drive engagement, retention, and loyalty. You keep campaigns on track by managing intake, requirements, timelines, creative coordination, quality checks, and launch readiness across channels. You help ensure every campaign is accurate, consistent, and delivered in line with required reviews and approvals, while using performance insights to recommend practical optimizations.

Job responsibilities:

Execute end-to-end lifecycle and portfolio campaigns across email, push, in-app, direct mail, and partner-owned channels to drive engagement, retention, and loyalty

Manage day-to-day campaign operations, including intake, requirements, timelines, creative trafficking, build coordination, QA and UAT support, launch readiness, and post-launch monitoring

Coordinate integrated messaging across company-owned and partner channels to support consistent value propositions, sequencing, and frequency across touchpoints

Partner with analytics and channel teams to translate strategy into executable audiences, eligibility criteria, suppressions, and contact rules

Validate targeting outputs and campaign setup prior to launch, proactively identifying risks and resolving issues quickly

Own required reviews and approvals for assigned initiatives, ensuring disclosures, substantiation, opt-out rules, and documentation are completed for audit readiness

Support offer and communication development by drafting briefs and reviewing creative and copy for accuracy, consistency, and channel requirements

Maintain campaign performance reporting, including delivery and engagement trends, response or conversion indicators, and retention signals

Summarize learnings and recommend optimizations to targeting, creative, channel mix, and cadence

Coordinate test-and-learn execution, including hypotheses, test and control design support, success metrics, and measurement tagging

Partner with analytics to interpret results, document insights, and help scale winning approaches

Required qualifications, capabilities, and skills:

Five or more years of experience in marketing operations, campaign execution, project management, or a similar role

Proven ability to manage multiple campaigns or initiatives simultaneously with strong organization and attention to detail

Experience supporting multi-channel customer communications, including digital and direct channels

Strong project discipline across requirements, timelines, dependencies, and launch readiness

Strong written and verbal communication skills, including the ability to coordinate across multiple partners

Ability to review creative and copy for accuracy, consistency, and basic channel formatting requirements

Experience partnering with analytics teams to implement audiences and validate targeting outputs

Comfort working within review and approval processes, including legal and compliance coordination

Customer-focused mindset with a commitment to improving customer experience and reducing friction

Ability to work effectively in a fast-paced environment and proactively resolve issues

Ability to travel up to 10 percent of the time

Preferred qualifications, capabilities, and skills:

Experience coordinating QA and UAT for campaign builds and customer journeys

Familiarity with test-and-learn practices, including success metrics and measurement tagging

Experience producing performance readouts and translating results into actionable recommendations

Experience coordinating messaging across company-owned and partner-managed channels

Strong presentation skills and comfort sharing status, risks, and performance updates with stakeholders

Experience supporting lifecycle marketing programs such as onboarding, engagement, retention, or win-back

Experience improving operational processes, templates, or workflows to increase speed and quality

ABOUT US

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

ABOUT THE TEAM

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.