Sales Executive

The Exhibition Sales Executive (ESE) is responsible for driving exhibition and sponsorship sales activity for a portfolio of events within the ETF business. This includes ensuring individual show sales targets are achieved while establishing and maintaining continuity of sales service excellence.

About Us ETF is a full-service conference and exhibition organiser with over 30 years’ experience in trade and consumer exhibitions, conferences, and events. ETF’s current portfolio includes 8 x exhibitions and conferences across a diverse range of industries. ETF is a wholly owned subsidiary of Encore Event Technologies, a global AV and events company with operations throughout Asia Pacific with 1,100 staff. In turn, Encore Event Technology is owned by PSAV, a global event experience company with an 80-year history.

Primary Responsibilities

Identify, pursue and close sales and sponsorship opportunities for the exhibition

Responsible for managing the client relationships to achieve maximum sales for the exhibition

Research and identify potential new business continually. Make sales calls to qualify leads and to sell floor space

Gain understanding and working knowledge of the floor plan, ensuring maximum yield

Maintain an up-to-date Sales Tracking Spreadsheet, recording sales and ensuring balanced to the floor plan

Attend and maximise sales leads at all industry and networking events

Cross reference contracts to ensure all details, calculations are completed and correct and that it has an authorising signature

Updating of CRM records ensuring every attempt has been made to keep records current and follow through using available tools to locate companies that may have relocated, or changed contact details

Attributes For Success

Experience in B2B sales

High level computer skills (Word, Excel)

Highly developed customer service skills

Excellent oral and written communication skills

Time management skills; the ability to manage multiple and competing deadlines

Effective negotiation skills

High level of accuracy and attention to detail

The Benefits

Flexible work model – combination of WFH and from modern offices in Port Melbourne

Professional development and career growth opportunities

Join a fun, dynamic and supportive team environment

To find out more visit https://www.etf.com.au/