Manager, Performance Marketing

Formlabs

Boston, USonsite$100k-$130k/yrPosted Jul 2, 2026
Posting intelligenceActively listed

About the role

To reinvent an industry, you have to build the best team. Join Formlabs if you want to bring groundbreaking professional 3D printers to the desktop of every designer, engineer, researcher, and artist in the world.

We are seeking a highly skilled and motivated Manager, Performance Marketing who will play a crucial role in driving our global paid acquisition strategies. You are a hands-on performance marketer to own paid media in the Google ecosystem (Search, Shopping, YouTube, Display). You'll run campaigns day-to-day, manage budgets, and make the spend work harder. This is an IC role for someone who's equal parts strategic and operational, and who lets data drive the decisions.

What you'll do

Run and optimize paid campaigns across Google (Search, Shopping, YouTube, Display)

Own channel budgets and forecasts; manage to CAC, ROAS, and efficiency targets

Allocate spend across markets, channels, and audiences to balance growth and efficiency

Work with Analytics on measurement, incrementality, and attribution - and turn the results into action

Constantly test new hypotheses, tactics, and partnerships that unlock scalable growth.

What you bring

3+ years in performance/growth marketing with a track record of measurable results managing large budgets

Deep hands-on experience managing paid media budgets in Google Ads; paid social a plus.

Strong analytical chops - you use data to decide, measure, and prioritize.

Comfort building forecasts, managing budgets, and explaining business impact to senior stakeholders.

Solid grasp of attribution, experimentation, and conversion optimization.

Thrive in fast-moving, ambiguous environments with a high degree of ownership.

Use AI tools fluently in your daily work, held to the same quality bar as your own.

Compensation

This Marketing role pays $100k-$130k/yr. Within typical range for marketing roles in United States.

Questions about this role

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