Digital Content Manager

Job Overview

We are looking for a creative and results-driven Content Manager to lead our content strategy and execution. The ideal candidate will be a skilled storyteller with experience in content development, capable of creating engaging content that supports brand growth and business objectives.

Key Responsibilities

Content Strategy & Planning

Develop and execute a comprehensive content strategy aligned with business and brand goals.

Plan, organize, and manage content calendars across multiple digital channels.

Content Development

Create, edit, and manage high-quality content for websites, blogs, social media platforms, email campaigns, and marketing materials.

Ensure all content is accurate, engaging, and tailored to the target audience.

SEO & Digital Growth

Conduct keyword research and implement SEO best practices to improve search rankings and increase organic traffic.

Optimize content performance through data-driven insights and industry trends.

Brand Consistency

Maintain a consistent brand voice, tone, and messaging across all communication channels.

Develop and enforce content style guides and editorial standards.

Audience Engagement & Analytics

Track content performance, engagement metrics, and audience behavior.

Analyze data and implement improvements to maximize reach, engagement, and conversion rates.

Cross-Functional Collaboration

Collaborate with Marketing, Design, Product, and Sales teams to create integrated campaigns and support business initiatives.

Coordinate content requirements and ensure alignment with organizational objectives.

Content & Platform Management

Manage content distribution across various platforms and channels.

Maintain and update Content Management Systems (CMS) to ensure content accuracy and relevance.

Project Management

Handle multiple content projects simultaneously while meeting deadlines and maintaining quality standards.

Monitor project timelines and ensure smooth execution from planning to publication.

Qualifications

Education

Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.

Experience

Minimum 1 year of experience in Content Management, Content Marketing, Digital Marketing, or a related role.

Technical Skills

Proficiency in CMS platforms such as WordPress and HubSpot.

Strong understanding of SEO principles, tools, and content optimization techniques.

Experience with social media management and email marketing platforms.

Knowledge of multimedia content creation, including video and podcast content, is an added advantage.

Core Competencies

Excellent writing, editing, proofreading, and research skills.

Strong organizational, multitasking, and project management abilities.

Ability to analyze content performance and make data-driven decisions.

Personal Attributes

Creative thinker with a strategic mindset.

Detail-oriented with a strong commitment to quality and accuracy.

Adaptable and eager to learn new technologies and industry trends.

Excellent communication and interpersonal skills.

Ability to work independently and collaboratively in a fast-paced environment.

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

Provident Fund

Work Location: In person