Brand Manager
About the role
Don’t just leaf your career to chance - grow with Seasol!
Be part of a collaborative, family-oriented culture that values diversity
Enjoy loads of employee benefits, discounts and perks
About Us
At Yates Group, we don’t just grow gardens - we grow people, ideas, and communities. We have over 130 years of heritage and the #1 gardening brand in Australia and New Zealand, trusted by generations of growers. The Yates Group also includes Seasol, Munns, and Hortico, all trusted names in garden care.
But we’re more than just Yates Group. As part of the DuluxGroup, we are connected to a family of iconic, market-leading brands that protect, maintain and enhance the spaces and places in which we live and work.
Our real secret? Our people. We’re proud of the awesome culture we’ve built that is authentic, collaborative, inclusive, and full of energy. So, if you're driven by purpose and want to make a meaningful impact, this is where you belong.
Grow Your Career with Seasol – A Better Way to Grow
Are you passionate about building iconic brands and driving business growth? Seasol, a leader in natural plant health solutions, is seeking a dynamic Brand Manager to join our innovative marketing team. This is a fantastic opportunity to shape the future of our beloved brands like Seasol, Power Feed, and EarthCare across the Home and Garden sectors in a broad role that offers loads of opportunity to make an impact and a genuine career path.
What You’ll Be Doing
Develop and execute innovative marketing strategies and annual brand plans that deliver business growth and strengthen brand equity
Manage and grow a diverse product portfolio, identifying new opportunities and launching products that excite customers and drive future success
Collaborating with internal teams and external agencies to deliver measurable results
In conjunction with the Integrated Campaign Manager brief media and creative planning as part of communication process in line with agreed brand strategies
Analyse and interpret consumer insights, market trends, and sales data to inform decision-making and maximise brand performance
Build strong relationships with key customers, agency partners, and stakeholders to ensure seamless project delivery and brand consistency
Work alongside the Integrated Campaign Manager in executing communication strategies and sponsorship programs
Operate within a small, agile business and collaborate with operational areas including the onsite factory in Boronia
Our Benefits
Up to $1,000 net annually to cover private health extras gap costs
Exclusive discounts on DuluxGroup products and partner offers
Stay active anytime, anywhere through our partnership with Fitness Passport
20 weeks paid parental leave (primary carers) and 2 weeks partner leave from day one
Market leading learning, development and career pathways
Access to our Wellbeing Hub and full EAP support
Recognition programs that celebrate your impact
What We’re Looking for
Bachelor’s degree in Marketing and experience in brand management within consumer-driven brands
Previous marketing experience within a high-volume FMCG or similar environment
Strong commercial acumen and financial understanding of brand drivers
Experience developing and executing successful marketing strategies across diverse communication channels
Strong communication and presentation skills
Ability to influence and work collaboratively across teams
Experience managing new product development (NPD) projects, including stage-gate methodologies
Strategic thinking, insight generation, brand planning, and customer focus
Why Join Us?
Progressing your career with the DuluxGroup means being part of a network of over 8000 employees globally who believe in our purpose to ‘Imagine a Better Place’
With origins dating back to 1918, we are a leading marketer and manufacturer of iconic brands such as Dulux, Selleys, Cabots, Yates and B&D to name a few.
By joining us, you will be a part of a long term strategy to deliver profitable growth through brand leadership, innovation and customer intimacy. We are committed to internal mobility and growth while fostering an inclusive culture with flexible work options.
If you love helping brands bloom, get a kick out of digging into new ideas, and believe natural, safe products are the best fertiliser for success - this is the perfect plot for you to grow your career, please apply online!
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