Business Development Manager - Ranges Marketing
Skills
About the role
Job Information
Job Opening ID
ZR_516_JOB
Job Opening Status
In-progress
Industry
Defence
Salary
NA
Hiring Manager
Surya Pratap Reddy
Date Opened
01/28/2026
Job Type
Full time
Work Experience
1-=15 years
Modified Time
07/01/2026 23:39
Pending Positions
1
City
Balanagar
State/Province
Telangana
Country
India
Zip/Postal Code
500018
Job Description
We are seeking a dynamic and results-driven Business Development Manager – Ranges - Marketing to lead and our EW portfolio in both domestic and international defence markets. The candidate will be responsible for identifying, shaping, and securing business opportunities for a wide range of EW systems, including ELINT/SIGINT/COMINT sensors, jammers, counter-UAS solutions, and EW training systems. This role requires a strategic thinker with strong technical understanding, market insight, and a proven track record in defence business development.
Requirements
1. Market & Account Strategy
Develop and execute go-to-market strategies for the Ranges product line.
Identify key accounts including Ministry of Defence (India), DRDO, Indian Armed Forces, and global primes/integrators.
Perform competitive analysis and market research to position products effectively.
2. Opportunity Shaping
Engage early in procurement cycles to shape technical and commercial requirements.
Build stakeholder relationships within defence establishments and industry partners.
Align internal technical roadmaps with evolving customer needs and defence policies.
3. Pipeline Management
Own and manage a robust business pipeline with clearly defined metrics and milestones.
Forecast revenue targets, conversion ratios, and order intake.
Collaborate with pre-sales and product teams to align solution capabilities with market opportunities.
4. Proposal & Bid Leadership
Lead end-to-end proposal development and submission process, including pricing strategies, solution positioning, and technical compliance.
Coordinate with engineering, finance, and legal teams to ensure complete, compelling, and compliant bid submissions.
5. Customer Engagement
Cultivate long-term relationships with senior officials in MoD, Armed Forces, and DRDO.
Act as a trusted advisor, presenting capabilities and value propositions at conferences, demos, and workshops.
Serve as the voice of the customer within the organization.
6. Internal Collaboration
Work closely with R&D, product management, and program teams to ensure delivery alignment with customer expectations.
Provide market intelligence and feedback to influence product development priorities.
Desired Candidates profile:
Proven track record of closing multi-million-dollar defence contracts, preferably with Indian MoD or Tier-1 defence contractors.
Strong technical knowledge of Ranges systems, signal intelligence sensors, and jamming technologies.
Working knowledge of relevant defence standards such as:
MIL-STD-461 / MIL-STD-464
STANAG-4691
DO-254 / DO-178C
DAP 2020 procurement framework
Active relationships and networks within the Indian Armed Forces, DRDO, or DPSUs.
Excellent communication, presentation, and negotiation skills.
Educational Background:
Bachelor's or Master’s degree in Electronics, Electrical Engineering, Defence Technology, or related fields.
Experience working with international OEMs or defence exports.
Familiarity with offset obligations and export licensing protocols.
Experience:
Minimum 8 years of experience in defence business development or technical sales, including 4 years on Ranges /SIGINT/COMINT programs.
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