
Digital Marketing Manager
Skills
About the role
At Datavail, we help organizations modernize, manage, and activate their data to power cloud transformation and AI-driven innovation
We are evolving from a company “born in data” into one built for the future of AI, analytics, and intelligent applications - and marketing plays a central role in that transformation
We are looking for a bright, ambitious, hard-working digital marketer early in their career who wants to grow into a senior marketing leader over time
This role is designed for someone with strong fundamentals, curiosity, initiative, and the drive to learn rapidly across modern B2B marketing disciplines
You will work directly with senior marketing leadership on strategic initiatives spanning digital marketing, SEO/GEO, content, partner marketing, thought leadership, AI search visibility, and marketing automation
You will gain exposure to executive-level strategy while also developing deep hands-on expertise
For the right person, this role has significant long-term growth potential, including a path toward senior leadership within Datavail's marketing organization
Digital Marketing & Campaign ExecutionSupport integrated marketing campaigns across digital channels
Build and optimize landing pages, forms, nurture flows, and email campaigns
Help execute account-based marketing (ABM) and demand generation programs
Track campaign performance and contribute recommendations for optimization
Assist with webinar, event, and virtual campaign promotion
SEO, GEO & AI Search Visibility
Support SEO strategy and content optimization initiatives
Help evolve Datavail's presence within emerging AI-driven search experiences (GEO/AEO)
Research keywords, search intent, competitive positioning, and content opportunities
Assist with structured content development designed for both human buyers and AI discovery
Monitor trends around AI search, LLM visibility, Reddit/Quora engagement, and answer engine optimization
Partner Marketing
Support joint marketing initiatives with strategic partners including AWS, Microsoft, Oracle, Databricks and others
Coordinate co-branded campaigns, webinars, marketplace promotions, and MDF-related activities
Help align messaging and campaigns with partner priorities and technologies
AI-Driven Marketing Innovation
Help identify, test, and implement Generative AI and Agentic AI solutions across Datavail's marketing organization
Continuously evaluate emerging AI tools, platforms, and best practices to improve marketing effectiveness, efficiency, and scalability
Leverage AI to accelerate content creation, campaign development, audience research, personalization, SEO/GEO optimization, and performance analysis
Partner with Marketing Operations, Revenue Operations, Sales, and Technology teams to automate workflows and eliminate manual processes where appropriate
Assist in the development of AI-powered marketing agents that can support content generation, campaign execution, asset discovery, reporting, and other marketing functions
Help establish repeatable AI-enabled marketing processes and document best practices for broader team adoption
Stay current on developments in Generative AI, Agentic AI, AI-driven search, and emerging marketing technologies, bringing new ideas and experimentation opportunities to the organization
Contribute to Datavail's vision of becoming an AI-forward organization and a recognized leader in helping clients leverage data and AI to drive business outcomes
Marketing Operations & Analytics
Work within Salesforce and Pardot (Marketing Cloud Account Engagement)
Build and maintain campaign workflows, lists, forms, emails and reporting
Help improve lead management, attribution, and campaign tracking
Analyze campaign performance and provide insights tied to pipeline and revenue outcomes
What We're Looking For
We care more about intelligence, initiative, work ethic, and growth potential than checking every box
Ideal candidates should have:
2 -6 years of experience in digital marketing, demand generation, content marketing, partner marketing, or marketing operations
Experience with Pardot/Marketing Cloud
Account Engagement, Salesforce (HubSpot, Marketo, or similar platforms a bonus, but not necessary)
Experience with Webflow or a similar web platform and built in analytics
Experience with GA4, Google Ads and Google Search Console
Experience developing reporting in Looker Studio
Working knowledge of HTML and JavaScript
Understanding of SEO fundamentals and curiosity about AI-driven search evolution
Strong writing and communication skills
Interest in enterprise technology, cloud, data, analytics, AI, or IT services
Strong organizational skills and attention to detail
Ability to manage multiple projects in a fast-moving environmentDesire to continuously learn and take on increasing responsibility
Bonus points for:
B2B technology marketing experience
Experience working with AWS, Microsoft, Oracle, Databricks, or similar ecosystems
Exposure to ABM or partner marketing
Experience using AI tools within marketing workflows
This Role Is Different
This role offers the opportunity to:
Learn directly from senior marketing leadership and Agentic AI experts
Gain broad exposure across modern B2B marketing disciplines
Help shape an emerging AI-era marketing strategy
Work in a highly visible role with executive exposure
Grow into larger leadership responsibilities over time
We are looking for someone who wants more than just their next job. We are looking for someone who wants to build a career and become part of the next generation of marketing leadership at Datavail
Questions about this role
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