Senior Sales Development Representative

Lily Communications Limited

UKonsite$27k-$50k/yrPosted Jun 30, 2026
Posting intelligenceActively listed

About the role

Senior Sales Development Representative – The Lily Sales Academy

Job Title: Senior Sales Development Representative Reports to: New Business Sales Leader Salary: Dependent on Experience - OTE £50,000+ uncapped Location: Leeds Head Office

Are you driven, and hungry for money and performance? Do you want to work in a high-performance sales environment with real earning potential?

We have proudly been placed repeatedly in the top #30 of the top 100 best small companies to work for in the UK, as well as the top 20 companies to work for in the Yorkshire and Humber region.

About Us

Lily is The Home of Digital Transformation. We are a multi award-winning provider of communications and IT solutions for businesses.

We help SMEs across the UK future proof their operations by reducing costs, increasing revenue and improving efficiency.

At Lily, we live by our core values of Passion, Performance and Integrity. It is a fast-paced, high-performance environment where results are recognised and rewarded.

About the Department / Team

The new business sales team is critical to our growth. We are the first point of contact with potential customers and play a key role in generating opportunities for our Business Development Managers (BDMs).

This is a targeted, account-based sales environment focused on driving real commercial outcomes.

What the Job Is

The primary focus of this role is to generate new business opportunities by booking qualified appointments for a Senior Business Development Manager.

You will report into the New Business Sales Leader, while working day-to-day in close partnership with a Specific Senior BDM.

You will be aligned to that BDM to generate and convert opportunities within defined target accounts.

This role offers clear ownership of your activity and its impact, with full visibility of deal outcomes and revenue generated from the opportunities you create.

You will focus on high-quality, well-qualified meetings rather than purely high-volume activity, ensuring strong pipeline conversion.

Within the Role You Will:

Book qualified new business appointments for a Senior BDM

Conduct outbound calls into defined target accounts

Build relationships with key decision-makers within SME businesses

Support your BDM with account research and pipeline development

Maintain accurate CRM data to support opportunity tracking and visibility

Identify and create new opportunities within your assigned accounts

Contribute directly to pipeline and revenue outcomes

Achieve personal targets, team targets and KPI’s

Present Lily’s proposition confidently to potential customers

What Makes This Role Different

Work in direct partnership with a Senior BDM, not a standalone calling role

Focus on targeted accounts rather than generic cold calling

Clear link between your activity and revenue outcomes

Exposure to live deals and full sales cycle visibility

Commission linked to performance and opportunity quality

Benefits at Lily:

Structured induction programme

In-house training via our Lily Performance Academy

Personal performance plan

Purchase additional holidays

Birthday “duvet day”

£15 monthly gym contribution

Bike to work scheme

Company events and incentives

Company pension

Employee Assistance Programme

About You:

Confident and resilient communicator

Strong work ethic and target-driven mindset

Comfortable handling outbound calls and objections

Organised, with the ability to support a BDM effectively

Interested in the IT / tech sector

Positive attitude with a “no quit” mentality

Previous outbound telephone sales experience is required for this role. You must be able to demonstrate a track record of generating new business opportunities through proactive outbound activity.

Job Type: Full-time

Pay: £27,000.00-£50,000.00 per year

Work Location: In person

Compensation

This Sales role pays $27k-$50k/yr. Within typical range for sales roles in United Kingdom.

Questions about this role

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