Account Director (Integrated - Print, Digital & CRM)
About the role
We are seeking an experienced and commercially astute Account Director to lead key client relationships and deliver integrated marketing solutions across traditional print, digital, and CRM channels.
This role requires a unique balance of strategic thinking, data-driven decision-making, and operational excellence, combined with strong client leadership and the ability to orchestrate cross-functional teams to deliver high-quality, multi-channel campaigns.
Key Responsibilities:
Client Leadership & Relationship Management
Act as the senior point of contact for key clients, building trusted, long-term partnerships
Understand client business objectives and proactively identify opportunities for growth
Deliver strategic guidance across integrated communications, including print, digital and CRM
Lead regular client reviews, presenting performance insights and future recommendations
Strategic & Data-Driven Thinking
Interpret and leverage data to inform campaign strategy, optimisation, and reporting
Apply a strong analytical mindset to evaluate performance and drive continuous improvement
Translate complex data insights into clear, actionable recommendations for clients
Ensure CRM and digital strategies are aligned with wider marketing objectives
Provide the client with a view of wider ITG activity on a regular basis and suggest innovative ideas that will add value to the customer
Project & Operational Management
Oversee the end-to-end delivery of multiple, complex projects across channels
Ensure projects are delivered on time, within budget, and to the highest quality standards
Implement robust processes and workflows to drive efficiency and consistency
Manage risk, troubleshoot challenges, and maintain momentum across all workstreams
Provide hands-on support to CRM and Print Management team members during peak activity and holiday periods.
Cross-Functional Collaboration & Team Leadership
Bring together internal teams (strategy, creative, data, production, and technology) to deliver integrated solutions
Align stakeholders around clear objectives, timelines, and deliverables
Foster a collaborative, solutions-oriented team environment
Managing and mentoring account managers, operational staff, and production teams.
Commercial, Financial Management & Reporting
Own client budgets, forecasts, and revenue targets
Identify opportunities to grow accounts through upsell and cross-sell initiatives
Ensure strong financial governance and profitability across projects
Ensure commercial and performance activity is reported to the client on a regular basis.
Requirements
Essential
Significant experience in an Account Director or senior client services role, ideally within an agency or integrated marketing environment
Proven experience across print, digital, and CRM marketing
Strong analytical and data interpretation skills, with the ability to influence decision-making
Demonstrated expertise in project management and operational delivery
Excellent client relationship and stakeholder management skills
Ability to manage multiple complex projects simultaneously
Commercially aware, with strong budget and revenue management experience
Desirable
Experience working with marketing automation or CRM platforms
Familiarity with data segmentation, customer journey mapping, and campaign personalisation
Experience in highly regulated or data-rich industries
Personal Attributes
Strategic thinker with a hands-on, delivery-focused mindset
Highly organised with exceptional attention to detail
Confident communicator and presenter
Collaborative leader who can inspire and align teams
Benefits
Work’s a treat!
Perks at ITG - alongside a competitive salary, here's what you can look forward to:
Time off that works for you - 25 days' holiday + bank holidays, a paid Wellbeing Day, flexible bank holidays to honour cultural or religious observances, and the option to buy or carry over up to 5 extra days.
Flexibility & lifestyle - Smart Working with up to 40% from home, and after 12 months, the option to work from abroad for up to 90 days a year.
Family & life milestones - Enhanced family friendly leave, 3 extra days for your wedding/honeymoon, and an Employee Assistance Programme whenever you need support.
Financial perks - Pension scheme, Corporate Medical Cash Plan, electric car salary sacrifice scheme, and tax-efficient payroll giving to your favourite charities.
Growth & recognition - Funding for professional qualifications, monthly Employee of the Month awards (£250 bonus), and referral bonuses of up to £1,500.
Community & wellbeing - Regular Wellbeing Workshops, 30+ Wellbeing Champions, a paid Volunteer Day, and an online perks platform with discounts on top brands, days out, and gym memberships.
What next? Like what you see? Drop us your application and someone from our team will be in touch.
We Value Diversity
We champion and welcome diversity in our workforce and ensure all job applicants receive equal and fair treatment, regardless of age, race, gender or gender identity, religion, sexual orientation, disability, or nationality.
We are not only committed to increasing the visibility and recognition of talent from under-represented groups within our organisation, but the wider industry too.
At the end of the day, we make sure we take time to look after ourselves, each other, and the planet, because we’re always stronger together.
ITG have a number of community groups available to employees and exist to offer a safe space for like-minded colleagues, with shared interests to connect, socialise and check in with each other.
What next?
If you found yourself interested in knowing more, drop us your application and someone from our team will be in touch.
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