Vice President Marketing, Division Portable Metrology
About the role
Summary
At Hexagon Manufacturing Intelligence, we help customers drive innovation and performance through advanced industrial technology solutions. Within our Portable Division, marketing plays a key role in connecting customer needs, product direction, and commercial execution across a global business.
We are looking for a VP of Marketing for the Portable Division (m/f/d). In this leadership role, you will define and drive the marketing strategy for the division, lead a distributed team, and work closely with senior stakeholders across sales, product, technology, HR, and regional organizations. This is an exciting opportunity for a marketing leader who wants to shape, build, and move a function forward in a collaborative international environment.
Job Responsibilities
As a member of the division leadership team, you will be responsible for setting the direction of the marketing function and ensuring strong execution across teams and regions. Main responsibilities include:
Define and lead the marketing strategy for the Portable Division in alignment with business priorities and growth objectives
Set clear objectives and action plans for the marketing team and guide execution against the agreed strategy
Lead and develop a team of direct reports across Europe, while collaborating with additional regional stakeholders in a matrix environment
Partner closely with Sales to bring effective campaigns and offerings to market with a strong focus on demand creation
Work with Product and Technology teams to align marketing direction with customer needs, market developments, and product strategy
Collaborate with HR on employer branding topics and support broader divisional visibility initiatives
Ensure coordination and alignment across global and regional marketing activities
Travel internationally as needed, approximately 25% of the time
Qualifications
Significant experience in B2B marketing, ideally within industrial software, industrial hardware, or combined hardware/software solution environments
Strong background in demand generation, digital marketing, or commercial marketing roles closely aligned with sales
Experience marketing solutions with a consultative sales cycle and typical deal values in the range of approximately €100,000 to €1 million
Proven ability to work effectively across functions, especially with Sales, Product, Technology, and HR
Leadership experience with direct team management, ideally in an international and matrixed environment
Suitable for candidates already operating at senior marketing leadership level or ready to step into a first VP-level role
Ability to set strategy while also driving execution through teams and cross-functional collaboration
Open, collaborative, and communicative leadership style
Motivated by opportunities to shape, build, and transform rather than only maintain existing structures
Willingness to travel globally up to 25%
Professional fluency in English
What we offer you?
A high-impact leadership opportunity in a globally active business within Hexagon Manufacturing Intelligence
The chance to shape and develop the marketing function of the Portable Division during an important phase of change and growth
Close collaboration with an international leadership team and stakeholders across regions and functions
A role with strategic scope, visibility, and strong influence on commercial direction and execution
The opportunity to grow into the role and make a lasting contribution in a business that values initiative and collaboration
A remote setup within EMEA, depending on company presence and hiring feasibility
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