Creative Strategist for a US DTC Company (Remote)

About Paired

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent!

We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.

Our client

Looking for highly competent and ambitious Creative Strategists to join our client's team. This is not a beginner role. They are specifically looking for people who already understand direct-response marketing, customer psychology, and creative strategy within the DTC/e-commerce space.

What We're Looking For

We want people who:

already know what they’re doing

can integrate quickly into the role

can bring prior experience and knowledge into the company

understand how to sell through creative

understand people and customer behavio

We need a Creative who deeply understands:

customer psychology

emotional selling

direct-response advertising

consumer behavior

DTC marketing

trend analysis

performance creative

You must understand:

why products sell

why certain hooks work

how to emotionally connect with customers

how to create concepts that drive revenue

You should be able to analyze:

competitors

trends

winning ads

consumer behavior

creative performance data

and adapt winning ideas into concepts for the cliet.

You will be responsible for creating high-performing creative concepts across multiple formats,

including:

video concepts

UGC concepts

AI video concepts

static concepts

You will also:

write hooks and scripts

develop new creative angles

research trends and competitors

analyze what’s currently working in the market

study customer psychology and emotional drivers

help improve creative systems and workflows

collaborate with editors, creators, and the creative team

We are looking for people who can consistently produce strong creative output at high hit rates

Requirements

The ideal person:

already has experience in DTC/e-commerce

understands performance marketing

understands direct-response creative

has initiative and creativity

is ambitious and self-driven

can work independently

understands how to identify winning concepts

understands how to combine trends with customer psychology

We are looking for people who truly understand people and know how to sell through creative.

We offer strong compensation structures and bonus systems based on performance, output, and value provided to the company.

This role is for people who:

want to make money

want to grow

want freedom

want opportunity

want to be rewarded for performance

We are building a fast-growing brand, and the more value you bring, the more opportunity there is financially and professionally.

Our audience is primarily women over 40, with the average customer around 55 years old.

A large portion of our audience falls between ages 60–70.

The ideal strategist for this role understands:

older female demographics

household/home-cleaning psychology

emotional home-related marketing

luxury/home comfort positioning

sensory-driven products

You must understand:

the brand

the customer

the emotional drivers

why our product works

why customers buy

Benefits

Work with a in-house DTC scaling brand

Remote work

Flexible hours

Full-time role, contractor basis

Strong compensation level for the right talent

This role has a lot of flexibility and freedom because we are still a newer and rapidly growing company.

We are not a rigid corporate structure.

We are very open, transparent, and adaptable, and we can often work around talented people and their strengths.

If you are highly skilled, ambitious, creative, and understand direct-response marketing deeply, this role has massive room for growth