Senior Graphic Designer

Reports to: Digital Marketing Manager

Salary Range: $70,000 - $80,000 CAD

Vacancy Disclosure: This posting is for an existing vacancy.

AI Disclosure: SPC does not use artificial intelligence (AI) tools to screen, assess, or select applicants for this position

Location: Vaughan (Vaughan Mills Area) or Toronto (Dundas & Bathurst Area)

About SPC Student Price Card Ltd.

SPC is committed to providing accommodations throughout the recruitment process in accordance with applicable legislation. Are you passionate about shaping design excellence with Canada's #1 Loyalty Program for Students? We’re a dynamic, marketing and product-led company dedicated to enhancing student life by providing savings for every need. We’re seeking a talented Senior Graphic Designer with a keen eye for detail and fresh, creative ideas to help lead our design efforts and elevate our brand.

Role Overview:

As a Senior Graphic Designer, you will play a key role in bringing the SPC brand to life across marketing, product, partnerships, and sales initiatives. You will be responsible for creating high-impact visual assets that drive engagement, support business objectives, and deliver a consistent brand experience across all channels.

Working closely with cross-functional teams, you'll contribute to the development of campaigns, digital experiences, partner promotions, presentations, and marketing materials that resonate with student audiences. This role requires a strong combination of creative thinking, design expertise, and strategic problem-solving, with the ability to manage multiple projects in a fast-paced environment.

The ideal candidate is a highly skilled designer with a passion for branding, digital marketing, and user experience, who thrives on collaboration and takes pride in producing exceptional creative work from concept through execution.

Key Responsibilities

Brand & Creative Development

Create engaging visual assets that support marketing campaigns, partner promotions, and company initiatives.

Ensure consistency across all creative deliverables while maintaining SPC's brand standards.

Contribute ideas that strengthen and evolve the visual identity of SPC.

Translate business goals into effective visual solutions that resonate with student audiences.

Design Execution

Design digital advertising creative for web, mobile, social media, email, and paid marketing channels.

Create presentations, one-pagers, sales collateral, promotional materials, and branded assets.

Produce creative assets across digital, print, experiential, and out-of-home channels.

Prepare production-ready files and coordinate design assets for internal and external stakeholders.

Product & UX/UI Design

Create wireframes, mockups, user flows, and visual designs for digital experiences.

Apply UX/UI best practices to improve engagement and usability.

Iterate designs based on feedback, testing, and business requirements.

Cross-Functional Collaboration

Partner closely with Marketing, Partnerships, Product, and external vendors to deliver high-quality creative.

Present design concepts and rationale to stakeholders.

Manage multiple projects simultaneously while maintaining strong attention to detail and deadlines.

Stay current with emerging design trends, digital experiences, and Gen Z / Gen Alpha consumer behaviour.

What You Bring

Strong visual design skills with a portfolio demonstrating digital, brand, and marketing work.

Excellent understanding of typography, layout, composition, colour theory, and visual hierarchy.

Ability to balance creativity with business objectives.

Strong communication and presentation skills.

Exceptional attention to detail and organizational skills.

Ability to thrive in a fast-paced, collaborative environment.

Technical Skills

Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Experience with Figma and modern UX/UI design workflows.

Experience creating digital marketing assets across multiple channels.

Proficiency in AI tools for graphic design work

Working knowledge of Microsoft Office and presentation design.

Familiarity with motion graphics, video editing, or animation is considered an asset.

Qualifications

5+ years of graphic design experience.

Post-secondary education in Graphic Design, Visual Communications, Fine Arts, or a related discipline.

Strong portfolio showcasing brand, digital, marketing, and UX/UI work.

Experience working in consumer, retail, e-commerce, loyalty or media environments is considered an asset.

Experience managing multiple projects and stakeholders simultaneously.

How we work :

You aren’t just valued for your experience and skillsets, but equally for your growth mindset and attitude. We work as a flat organization, working collaboratively as a team and showing up every day as our authentic selves. Our team knows that creative solutions require a diverse approach to thinking and life experiences.