Growth Marketing Manager (1 year contract)

A Hybrid working model

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Roles & Responsibilities:

Growth strategy and Execution strategy

Develop and execute end-to-end growth marketing strategies to drive acquisition, activation, and retention

Own campaign performance across paid, owned, and earned channels (e.g., social, search, display, affiliates, CRM)

Translate brand campaigns into performance-driven executions that deliver measurable ROI

Data Analytics

Analyze campaign performance and customer behavior to uncover growth opportunities

Build dashboards and reports to track funnel performance and marketing effectiveness

Use insights to inform creative, messaging, and channel strategies

Performance optimisation

Continuously run A/B tests on creatives, targeting, and landing pages to improve conversion rates

Monitor key metrics (CAC, LTV, conversion rates) and adjust strategies to maximize efficiency

Integrated campaigns and creative development

Lead end-to-end integrated campaigns across paid, owned, and earned channels

Work closely with Creative team and/or agency to develop culturally relevant, standout campaigns

Ensure campaigns are designed with both brand impact and measurable outcomes in mind

Guide development of high-performing, insight-driven creatives across digital platforms

Partner with agencies to continuously evolve messaging, formats, and storytelling

Balance brand-building with conversion by optimizing creative based on performance insights

Ideal skills/ experience:

University Degree. Degree in Marketing and Communication or Business or Advertising, or Digital Marketing preferred

4–7 years of experience in growth marketing, performance marketing, or digital marketing

Strong understanding leading brand campaigns with measurable business impact

Proven track record of driving measurable growth and optimizing campaign performance

Experience with creative communications development.

Experience with analytics tools (e.g., Google Analytics, Power BI, Tableau, etc.)

Strong analytical mindset with the ability to translate data into actionable insights

Highly data-driven with a test-and-learn mindset

Creative thinker who can balance brand and performance

Agile and adaptable in a fast-paced environment

Strong ownership and bias for action

Excellent communication and stakeholder management skills