Senior Manager, Marketing and Business Analytics

As a global healthcare company, Fresenius Kabi is Committed to Life. The company’s products, technologies, and services are used for the therapy and care of critically and chronically ill patients. With more than 41,000 employees and presence in over 100 countries, Fresenius Kabi’s expansive product portfolio focuses on providing access to high-quality and lifesaving medicines and technologies.

WHAT WE OFFER!

At Fresenius Kabi Canada we foster a collaborative environment where employees are encouraged to share ideas and contribute to meaningful work. We offer unique learning opportunities to grow and build your career. In addition, we value each and every contributor and offer various benefits and rewards (as applicable) including:

Company paid health and dental benefits that start on your first day of employment

Company matched RRSP program

Generous vacation plan with one extra day accrual for each year of service

Paid float days and paid sick days

Employee assistance program

Casual office dress code

Employee recognition program

Perkopolis & Goodlife Discounts

Professional growth and development opportunities

We are currently seeking a Senior Manager, Marketing and Business Analytics to join our team!

The pay range for this role is $140,000.00 - $160,000.00.

Placement within the range will be determined based on relevant skills, experience, qualifications, and internal equity. The final offer will reflect the successful candidate's background and demonstrated capabilities.

This position is an existing vacancy within the organization.

MAIN RESPONSIBILITIES

Position Summary

The Senior Manager, Marketing and Business Analytics will lead the end-to-end marketing strategy, launch excellence, and lifecycle management across assigned brands within the Biopharma portfolio.

This role combines brand leadership and execution with business analytics to translate data-driven insights into commercial decisions to drive growth, optimize performance, and maximize return on investment.

The role reports to the Director, Biopharma Marketing.

Brand Strategy & Launch Leadership

Lead development and execution of integrated annual brand plans, franchise strategy plans, and tactical marketing plans

Own end-to-end launch readiness, including launch readiness reviews (LRRs), pre-launch, and full launch execution with accountability for timelines and cross-functional alignment.

Lead development and approval of marketing materials and campaigns (HCP tools, digital assets, PR, etc.)

Drive and optimize omni-channel marketing strategies across digital, field, and conference channels

Lead conference strategy, advisory boards, and HCP engagement initiatives aligned to brand objectives

Commercial Excellence & Insights

Lead market research, competitive intelligence, and synthesis of customer insights generation

Develop and own forecasting models, demand plans, and long-range strategic forecasts

Translate analytics into clear, actionable commercial strategies and actionable recommendations

Own KPI tracking, dashboard reporting, and ongoing business performance monitoring

Support segmentation, targeting, and positioning strategies

Financial Planning, Forecasting & Analytics

Lead the forecast cycle processes including FC1, FC2 (MTS), and FC3 (BUD), along with any other required forecasting and business planning cycles

Deliver high-quality reports, dashboards, and executive-ready presentations for global leadership and finance teams

Demonstrate and apply strong understanding of understanding of the P&L, including gross-to-net bridge, pricing, rebates, and profitability drivers

Apply strong financial acumen to support business decision-making, scenario planning, and performance optimization

Financial & ROI Management

Own and actively manage the marketing budget, ensuring efficient allocation and strong ROI

Evaluate marketing programs and initiatives based on measurable business impact

Drive cost-effective solutions while maintaining high-value outcomes

Support pricing strategy inputs and financial planning activities

Cross-Functional Leadership

Partner closely with with Sales, Medical Affairs, Market Access, Finance, Supply Chain, and Compliance teams

Lead cross-functional initiatives and projects using an “influence without authority” mindset

Ensure alignment of marketing execution with field force priorities and customer needs

Drive sales team training, messaging alignment, and execution readiness

Marketing Execution Excellence

Lead development and execution of Plan of Actions (POAs) and cycle plans

Ensure consistent, high-quality and timely delivery of campaigns and marketing initiatives

Manage agency partners, vendors, and external stakeholders (e.g., PAAB, associations)

Maintain strong operational execution discipline and implementation rigor

Compliance & Governance

Ensure full compliance with corporate policies, regulatory standards, and Code of Conduct

Oversee internal and external approval processes (including PAAB)

Ensure adherence to pharmacovigilance, quality, and reporting requirements

Maintain audit-ready documentation and high standards of governance

Team Leadership & Capability Building

Provide mentorship and development support junior marketing and cross-functional team members

Foster a collaborative, accountable, and performance-driven culture

Promote data-driven decision-making and continuous improvement

QUALIFICATIONS

Minimum 8-10+ years of experience in pharmaceutical marketing (required)

Proven experience in:

Product launches and lifecycle management

Brand strategy and execution

Commercial analytics, forecasting, and insights generation

Strong understanding of pharmaceutical regulatory and compliance environment (e.g., PAAB)

Experience working in cross-functional, matrix organizations

SKILLS

Strategic thinking with strong execution capability

Experience in brand planning and tactical execution including managing advisory boards and consult meetings.

Strong financial acumen with deep understanding of P&L and gross-to-net drivers

Advanced analytical and data interpretation skills

Strong communication and stakeholder management skills

Project management and leadership capability

Ability to operate in a fast-paced, dynamic environment

MORE ABOUT US!

As ONE team, the companies in the Fresenius Group are committed to providing lifesaving and life-changing healthcare solutions on a global scale.

In Biopharma, Fresenius Kabi offers cutting-edge biosimilars for autoimmune diseases and oncology. With leading market positions in Clinical Nutrition, a broad portfolio of enteral and parenteral products makes a distinct difference in patients’ nutritional status. In MedTech, the company provides vital infusion pumps, cell and gene therapy devices, disposables, and more. Fresenius Kabi is the global leader in supplying blood collection bags and devices, supporting blood banks and healthcare facilities worldwide. The company’s I.V. Generics and Fluids for infusion therapy help save millions of lives every year, in emergency medicine, surgery, oncology, and intensive care.

Fresenius Kabi takes a holistic approach to healthcare and uniquely combines experience, expertise, innovation, and dedication – making a difference in the lives of almost 450 million patients annually.

Inclusion and Equal Opportunity Employment

In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, we are committed to providing accommodations and will work with candidates to meet their needs and provide an accessible candidate experience. If you are a person with a disability and require assistance during the application process, please let us know (hrcanada@fresenius-kabi.com). We welcome members of all backgrounds, experiences and perspectives to apply.

Artificial Intelligence (AI) Use in Recruitment:

Fresenius Kabi uses AI-supported tools to help compare applicant résumés with job requirements and identify potential matches. These tools do not make hiring decisions. All candidate reviews, selections, and decisions are made by our recruitment team.